Sharethrough Announces Green Media Summit 2023 for Sustainable Ecosystem

Sharethrough | March 15, 2023 | Read time : 05:00 min

Green Media Summit 2023

On March 14, 2023, Sharethrough, a global independent ad exchange, is organizing the Green Media Summit 2023 in New York City on April 13. The event will highlight the impact of environmental awareness in media and the digital advertising industry's role in building a sustainable media ecosystem.

The conference will feature keynotes, panels, and fireside chats from ad tech leaders, industry decision-makers, and sustainability experts. The event will talk about the latest trends and solutions in sustainable media practices. These will include strategies for reducing carbon emissions in production and distribution, new technologies, and the role of the media in driving social and actionable environmental change.

Luc Marsolais, Chief Operations Officer at Sharethrough, said, "As businesses increasingly prioritize sustainability, it's become clear that industries across the board need to take steps to reduce its environmental impact." He also said, "The inaugural Green Media Summit is an essential opportunity to come together to address one of the most pressing issues of our time. At this conference and beyond, we can find ways to reduce our carbon footprint, minimize waste, and build a more sustainable future."

(Source - CISION PR Newswire)

The conference is completely carbon-neutral and features speakers from global brands, agencies, and publishers. Attendees can network with like-minded professionals and learn about best practices for creating environmentally conscious campaigns. The conference aims to inspire and empower the industry to take action towards a more sustainable future.

About Sharethrough

Sharethrough is an independent omnichannel ad exchange that believes in a human-centric approach to advertising and monetization. Advertisers and publishers use its technology to render higher-performing ads that fit any placement on any site. Sharethrough's publisher partners benefit from directly-sourced demand, scale, and quality, prioritizing their monetization efforts and elevating performance. It has headquarters in Montreal and offices across North America, including San Francisco and New York City.


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Combining Amazon Connected TV (CTV) ads with Programmatic Display ads is an exceptionally effective way to accelerate sales on Amazon.com. Here are some strategies for leveraging these platforms in tandem: Use CTV to drive awareness: Start by using Amazon CTV to create top-of-funnel brand awareness. Deliver high-quality, engaging video ads that showcase your brand and its unique selling points, and encourage viewers to visit your Amazon product page to learn more.

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