10 Pinterest Statistics Every Marketer Should Know

August 8, 2018

With more than 200 million monthly active users - reportedly closing in on 250 million - Pinterest continues its steady rise, becoming a more relevant consideration not only for social media users but for brands and marketers as well. Importantly, from a marketing perspective, Pinterest drives purchase behavior. Research has shown that 90% of weekly Pinners use the app to inform their purchase decisions, while 78% of Pinners say content from brands on the platform is helpful. That direct connection to commerce can make the app an even more important consideration, providing, of course, that it relates to your market and audience.

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Valuedynamx

We make more brands more relevant to more customers, more of the time by delivering curated-to-customer offers and rewards. We drive higher commercial growth for financial institutions, travel loyalty programs, merchants and retailers. The end result- frequent engagements that really matters to customers and encourages lasting and profitable relationships.

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Podcast Advertising: Fuelling Revenue Through Engagement

Infographic | June 7, 2022

Podcast advertising allows you to speak directly to potential customers through an audio ad. You can have select podcast hosts talk up your brand, or hire voice talent to help you create an ad to be placed at the beginning (preroll), middle (midroll), or end (postroll) of an episode.

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The Reasons Your Company Must Use Social Media to Build Employer Brand

Infographic | December 7, 2019

Employer branding is a trending topic, but it’s also not going away anytime soon. With social media platforms becoming the go-to source about your company and work culture, your organization must focus on building an employer brand strategy on social. “Many companies believe that social media marketing will be the most in-demand HR skill by 2020, 2nd being data analysis, followed by predictive modeling skills.

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LinkedIn Provides an Overview of Effective Ad Targeting

Infographic | May 16, 2021

LinkedIn has shared a new overview of its various ad targeting options, along with some tips to help maximize your campaign performance, and reach the right consumers at just the right time via LinkedIn ads. With more businesses re-opening, and looking to return to growth in the wake of the pandemic, that could open up new opportunity, but in order to seize on such, you'll need to ensure the right people are aware of your products and services.

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Guarantee the Success of Your Display Campaigns

Infographic | June 5, 2022

With increased market noise and competition for your audience’s attention, making sure your brand stays on top of your buyer’s minds can be challenging. However, research shows that well-thought-out brand advertising campaigns impact IT buyers' decisions across every stage of the funnel.

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How In-App Advertising is Collecting Your Data

Infographic | December 10, 2019

More than 9 in 10 Americans feel they’ve lost control of their personal data to corporations who mine their data from social media, connected devices, and more. But how does this collected data potentially compromise your business? When you have a business phone, these apps are still collecting data about you – where you are making your sales calls, where you are having meetings, and more. Could this data potentially be used to harm your business? What can you do about it?

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The Best Times to Post on Social Media According to Research

Infographic | February 18, 2020

Are you looking for ways to generate more engagement on social media? Want to ensure you’re posting at the best times for your audience? While the exact right times to post will vary based on each unique audience group, the team from CoSchedule have put together a guide, based on a range of studies and reports, which highlights when brands in a range of sectors tend to see the most engagement on each of the major social platforms.

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Spotlight

Valuedynamx

We make more brands more relevant to more customers, more of the time by delivering curated-to-customer offers and rewards. We drive higher commercial growth for financial institutions, travel loyalty programs, merchants and retailers. The end result- frequent engagements that really matters to customers and encourages lasting and profitable relationships.

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