Albert Einstein remarked, “The only source of knowledge is experience.” He didn’t market brands, but it sure sounds like he understood experiential marketing. Simply, consumers know and value the brands they actually experience (as opposed to the brands they merely see). For nearly 30 years, Marketing Werks has been unrivaled in redefining the consumer/brand experience based on this savvy insight.
Impressions no longer impress. Actions do. And when you begin with true insight into consumers and their choices, you can create a brand experience that’s both memorable and motivating. You can affect behaviors—and bottom lines. Or at least MWerks can.