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Digital media companies chasing TV hope for carriage fees, but it’s no guarantee

June 22, 2018 / Sahil Patel

Digital media companies are distributing their content on streaming TV companies such as YouTube TV and Sling TV with the hope of getting subscription revenue down the road. But in doing so, they’re making two risky bets: that these new services can become as big as traditional TV distributors such as DirecTV and Comcast, and that these services will be willing to pay carriage fees after enjoying content from these digital media companies for free.