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Instagram to Roll Out Redesigned User Profiles

November 23, 2018 / Matt Southern

Instagram announced it will be introducing slightly redesigned user profiles, which are set to roll out over the next few weeks. In the new profiles items at the top of the page have been re-arranged, such as icons, buttons, and the way users navigate between tabs. Instagram shared an example which you can see below. One of the most noticeable differences in the new profiles is the number of followers a user has is less prominent. Previously, follower counts appeared in bold text at the top of profile pages. In the redesign, follower counts are moved further down in smaller text. At the top of the page is the user’s name, bio, and URL. So the number of followers will no longer be the first thing someone sees on a profile.