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Vyoma Media wins Digital Outdoor Advertising mandate for TVS XL100

December 19, 2018 / Digital Signage Connection

Vyoma Media, the country’s leading out of home digital solutions company, is pleased to announce that they have been awarded the Digital Outdoor Advertising mandate to promote the launch of two new TVS XL100 vehicle models – TVs XL100 Comfort and TVS XL100 HeavyDuty i-TouchSmart. TVS XL100 HeavyDuty i-TouchStart is the first heavy-duty vehicle in India to have an electric start based on Integrated Starter Generator System. Vyoma Media will aim to build on the huge affinity towards TVS brand by engaging consumers through their smart displays at ticket counters across Karnataka, Bihar and Uttar Pradesh railway stations. This content will include localization and with a core focus on raising awareness.