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PureCars Certified As Official Providers of Digital Advertising For The Honda HDCX Program

July 02, 2020 / PR Newswire

PureCars, a leading provider of digital marketing and advertising insights for automotive dealers, today announced it has been certified as one of the official providers of digital advertising for the Honda HDCX Program. PureCars is now certified in a total of 15 OEM programs across the U.S. While the automotive industry continues to rebound from the March plummet of COVID-19-related auto sales, dealers have relied on digital advertising to drive consumer demand. Over the past few weeks, advertising spending is up1 for YouTube ads more than 20%, and Google Search ads are up more than 8%. The certification on Honda's HDCX program enables PureCars to help Honda dealers deliver a more impactful message to car shoppers and customers through experience-driven digital ad campaigns that help customers find the right vehicle for their needs. The partnership will help Honda dealers identify and design the best, most cost-effective digital advertising solutions to help build more p...