Callrail
CallRail’s head of paid search goes over recent Google Ads (formerly AdWords) automations and how PPC marketers can use better software to track AdWords outside of Google Ads. What you'll learn in this Pro Webinar: Simple tips for associating clicks with revenue to track the ROI of campaigns, How you can stay on top of Google’s changes, Tips on tracking low funnel and high funnel conversions to optimize bidding, Which tools PPC pros are using to save time and win business.
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PhocusWire
To help advertisers use Hotel Ads in a more robust and scaled manner, Google is introducing a new Google Ads campaign type called Hotel Campaigns. Hotel Campaigns helps travel marketers work smarter - with richer ad management, powerful analysis, and more granular targeting options. As a premier partner, Koddi has worked with Google for six years and is excited to share key learnings and insights for hoteliers on how to optimize Hotel Campaigns to meet your marketing goals.
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flytenewmedia
Are you feeling like your Facebook Ads should be doing more for you? Are you ready to move beyond boosting posts and target specific audiences? Do you want to be able to show the ROI of your ads?
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vimeo
How much time does an ad need to stay on a mobile screen in order to be seen? Our research shows the human brain needs 4/10th of a second to engage with mobile advertising and trigger a response, positive or negative. In the blink of an eye, the brain has already processed a mobile ad. And more so, by the time it takes for their heart to beat once, they have very likely formed an emotional response. Are you prepared with a First Second Strategy?
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