eLama
In this webinar, Google Customer Experience Specialists talked about how Google Ads tools and services can help grow your business. And how eLama service can make this process more easy, automated and efficient. This free webinar will be extremely valuable to you if you’re just getting started with Google Ads or you’re already advertising but you want to improve your results.
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GIANT MEDIA
Advertisers are expected to spend just shy of $30 billion on online video this year – an increase of nearly 28 percent year-over-year, according to recent research by WARC and its global ad trends report. Leading the pack when it comes to where brands are spending dollars is YouTube. Twenty percent of online video advertising is spent at YouTube. While YouTube’s market share has remained steady over the past few years, according to stats from Statista, it has solidified itself at the top of the mountain for online video advertising.
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Cookieless marketing is what everyone is talking about, and brands are getting more and more conscious of owning first-party data, for them to fly through these changing times easily. It is imperative for brand owners to start consolidating the wealth of first-party data they generate by means of Digital interactions, store walkins, CRM data, etc. with their users; unify and convert those data events into an identifiable data currency which can be used for remarketing, business intelligence, strategy building, etc.
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Hanapin Marketing
In this webinar, DialogTech’s Kelley Schultz and Hanapin’s Emma Franks will discuss how audience targeting methods are changing, how to build a competitive edge in your industry, and exclusive best practices to help you thrive in a digital marketing world that is all about audiences.
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