Exchange4media
Dentsu Aegis Network- one of the leading global media conglomerates in India that specialises in Media, Digital and Creative offerings and the exchange4media group, India’s one-stop destination for the entire Marketing, Media and Advertising industry, have once again come together to launch the 3rd Edition of the Dentsu Aegis Network exchange4media Digital Advertising Report 2019. This Report will be a comprehensive compilation of real-time facts and figures pertaining to the entire Digital domain. The highpoint of the report is that it garners information from decision makers themselves which includes leading advertisers across domains, agencies and digital experts across different verticals.
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Wondering how you can simplify the steps between ad serve and checkout to drive sales?
Are your customers frustrated by disjointed experiences between seeing your ads and landing on retailer websites?
Join Jivox and Shoppable® for a walkthrough of how to solve these challenges by connecting personalized ad creative, integrated branded checkout pages, and purchase insights in one cohesive commerce marketing campaign.
In our previous webinar, we introduced viewers to the concept of headless commerce through our partnership with Shoppable® and shared strategies for reducing friction in the conversion process taking into account industry trends.
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AdEspresso
In today’s video we’re proud to present our first release of Rule Based Facebook Ads Optimization. Checking your campaigns every day looking for underperforming ads can be a boring and time-consuming task. Thanks to our new release you can now define optimization rules that AdEspresso will automatically apply for you, every day!
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The advantages of connected TV (CTV) advertising are endless but not everyone has made the leap. Contrary to linear TV, advertisers can access real-time data which allows instant performance evaluation and a strategy shift, if required.
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