Digital Vidya
With digital, B2B marketing can be more targeted and savvy marketers are improving their ROI on their marketing plans. However, to be successful in this digital age, B2B marketers and business leaders need to constantly update themselves on the latest trends, technologies and most importantly, hunt for what will make their business grow.
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Many brands and companies are now communicating on sustainability and there is some evidence which proves that talking about sustainability doesn’t guarantee great advertising. It means you have to work extra hard to deliver effectiveness by making magnificent advertising.
Our Ipsos pre test database allowed us to identify some key learnings and draw a framework that will ensure successful investment by being true to the facts, true to the people, and true to the brand.
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Sirius Decisions
Every business leader wants to know the secrets to success. They're wondering what the best performing companies are doing, how they do it, and how their own teams compare. In this session, you'll walk away with data and tips on how to invest in people, programs and technology, what skills your team needs, and what strategies and actions set apart teams and leaders who deliver more.
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wordstream
Thanks to our premier partnership with Google, our experts have been able to once again provide marketers across the globe with one of the most insightful resources for online advertising - the Industry Benchmarks. An exclusive look into data straight from Google, our benchmarks provide you with the knowledge you need to ensure your advertising efforts have what it takes to produce results for your business.
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