Vendasta
For our follow-up intermediate session, Mike will be diving into the various types of ad campaigns available to small businesses, including display, social, search, video, text and creative based ads.
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Datorama
CRM audience marketing measurement is undergoing a revolution. With Marketing Intelligence and data analytics platforms like Datorama, marketers gain full transparency into their 1st Party CRM audiences, creative messaging, web analytics, and offers. This allows them to quickly extract insights that drive ROAS and growth. In this webinar recording, hear directly from leaders at Datorama, who will share how to: Build advertising and campaign performance transparency across marketing channels, audiences, and creatives.
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smartly
This webinar features Hopper’s Head of User Acquisition Simon Lejeune, Facebook’s Industry Manager for Travel & Tourism, Holly Stallan, and our very own Stephanie Semaan sharing their insights on the latest and greatest online trends in the ad industry. They cover everything from influencer marketing to Instagram Stories as a direct response tactic, and will discuss what the future of Facebook advertising looks like (spoiler alert: it’s not on Instagram!).
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There are effective solutions presently available to handle both concerns as brands and agencies attempt to enhance performance outcomes today while keeping an eye on the cookieless future just beyond the horizon. Advertisers of all sizes can optimise their tactics now while assuring they will continue to perform as the digital landscape evolves, thanks to futureproof approaches like contextual targeting.
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