Pinterest for the Holidays and Beyond: How Social Discovery Drives the End-to-End Shopping Experience

The holiday shopping season is already upon us, with online sales projected to jump 16 percent over last year, per eMarketer. Is your digital advertising strategy ready to make the most of it? If so, Pinterest should be at the top of your list.Hear from Pinterest, iProspect and Brand Networks for insights on the rapidly evolving world of online shopping—and how to meet shoppers where they are in the buying cycle. They’ll outline the steps to build a comprehensive strategy that not only withstands the ravenous holiday market, but also extends into 2017 and inspires the buying process from discovery to purchase. You’ll learn:
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Amazon advertising strategies to scale in competitive markets

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The State of the Amazon Marketplace 2019 report reveals Amazon sellers' priorities and goals, areas of concern, keys to profitability, and more.
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Every day your brand stands to win or lose position on the digital shelf. Brand marketers must tell a compelling brand story at all the various digital touchpoints in a shopper's journey.
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Ramp Up Your Amazon Ad Game: 5 Tips for Success

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Amazon has emerged as the primary purchase channel of the US consumer. Nearly two-thirds of US households have Amazon Prime, and a whopping 92% of people who begin their purchase journey on Amazon buy on Amazon. But do you know how to leverage Amazon’s growing ad opportunities? What are the best practices for running Headline Search Ads or Product Display Ads? Do you know the difference between advertising on the Amazon Ad Platform versus Amazon Marketing Services? Join our digital advertising experts as we explore the many ad choices available on Amazon and its online properties. We’ll suggest use cases, keyword tips, and targeting strategies that will maximize your advertising results.
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Our 30+ brands have been inspiring, informing, and intriguing millions of audiences for years. Businesses use our brands to be seen and be heard in their markets by prospective buyers and to engage them through highly targeted content based on a deep understanding of these known audiences.
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