THE INS & OUTS OF FACEBOOK ADVERTISING: WHAT PR PROS SHOULD KNOW

Over 1 billion users and the ability to precisely target almost anyone? What’s not to love about Facebook Advertising? With Facebook Ads, PR pros can expand the reach of their digital campaigns and drive ROI that is easy to measure. Upgrade your Facebook Ad know-how beyond clicking “Boost Post,” and learn the strategies for success that make it impossible to fail so that you can leverage this platform for your company and your clients.
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OTHER ON-DEMAND WEBINARS

6 Ways to Double Sales and Clients Without Spending a Dime on Marketing and Advertising

channelpro network

In this ChannelPro webinar, sales and marketing guru extraordinaire Robin Robins discusses six concrete, practical techniques any channel pro can use to land more clients, collect more revenue, and earn higher profits.
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Five Benefits to Buying Branded Terms via Google Ads: PPC Strategies for 2020

Five Benefits to Buying Branded Terms via Google Ads: PPC Strategies for 2020 In today’s uncertain economic climate, brands are retooling sales and marketing efforts. One area that often gets cut first, is brand marketing. Brand marketing (like buying your own name on Google) can seem like a luxury during an economic crisis. History shows there are very good reasons to maintain branded campaigns as well as increase, rather than decrease, marketing budgets.
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Getting Started with Bing Ads for SMBs

Microsoft

Millions of people search the web on their computers and mobile devices. Search engine marketing (SEM) is how you can get your ads in front of these future customers when they’re searching for businesses like yours. You set your own budget and are charged only when your ad is clicked. This makes SEM an affordable way to reach more customers for businesses of all sizes — including yours.
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How hoteliers can succeed with the Google Ads Migration

PhocusWire

To help advertisers use Hotel Ads in a more robust and scaled manner, Google is introducing a new Google Ads campaign type called Hotel Campaigns. Hotel Campaigns helps travel marketers work smarter - with richer ad management, powerful analysis, and more granular targeting options. As a premier partner, Koddi has worked with Google for six years and is excited to share key learnings and insights for hoteliers on how to optimize Hotel Campaigns to meet your marketing goals.
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