Search & Performance Insider Summit

December 14-17, 2022 | USA

Search & Performance Insider Summit
Wth limited data, how will you find, reach and engage with people meaningful to your business? The abundance of third-party retailers and marketplaces has also made competition fiercer than ever. How can a brand in today’s competitive market expect to stand out? We will explore: Increased personalization via tech and feed optimization tools Tactical and holistic strategizing across all media channels Driving direct commerce with TikTok and other social platforms Leveraging holistic measurement to understand campaign performance Contextual targeting in a cookie-less world

Spotlight

Combining Amazon Connected TV (CTV) ads with Programmatic Display ads is an exceptionally effective way to accelerate sales on Amazon.com. Here are some strategies for leveraging these platforms in tandem: Use CTV to drive awareness: Start by using Amazon CTV to create top-of-funnel brand awareness. Deliver high-quality, engaging video ads that showcase your brand and its unique selling points, and encourage viewers to visit your Amazon product page to learn more.


OTHER PAST CONFERENCES

DCN Next:Summit

February 13-15, 2023 | USA

The DCN Next: Summit brings together executives from Digital Content Next's member companies – and select invited guests – to learn from insight-packed speakers. No other media event offers this mix of high-level views on the issues that help to advance the future of media, coupled with a closed-door setting that guarantees candid, open discussion.

Premium Service Brands Annual Convention 2023

January 25-27, 2023 | USA

Join hundreds of Premium Service Brands franchise owners to celebrate the success of 2022 and work together to unleash the power of one goal, one brand, and one idea to get your business recession ready and make 2023 your best year ever.Formally called the Opryland Hotel, the Gaylord Opryland Resort & Convention Center is a unique and amazing setting for 2023 convention.

Programmatic Summit Sydney 2023

March 9, 2023 | Australia

Into its 10th year, the Summit is firmly established as ANZ’s Programmatic Industry Showcase. It’s the largest gathering of ANZ’s digital marketing and advertising community, and we’re delighted to announce that the Programmatic Summit returns to the ICC on 9th March 2023, Sydney. The unstoppable rise of programmatic advertising has been well documented. As advertising dollars continue to flow towards automated buying and selling of ad inventory, brands, agencies, publishers and ad tech vendors need to ensure they are across the industry trends, challenges, and opportunities that underpin the programmatic market.

Outfront Forum - MediaPost

April 27, 2023 | USA

TV's upfront advertising market period tries another tune this season -- one where a chorus of new currencies, increased flexibilities, and innovative cross-platform business outcome guarantees have become pressing mantras. What really will make it to the bottomline as media agencies and TV networks search for common ground? Legacy TV-media measures could hold back the size and scope of these transitions. We look for answers.

Spotlight

Combining Amazon Connected TV (CTV) ads with Programmatic Display ads is an exceptionally effective way to accelerate sales on Amazon.com. Here are some strategies for leveraging these platforms in tandem: Use CTV to drive awareness: Start by using Amazon CTV to create top-of-funnel brand awareness. Deliver high-quality, engaging video ads that showcase your brand and its unique selling points, and encourage viewers to visit your Amazon product page to learn more.

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