South Asia News Media Summit

August 11-12, 2022 | India

South Asia News Media Summit
This two-day INMA South Asia News Media Summit will dive deep into the latest media strategies, tools, and processes that are driving organisational sustainability, growing revenue, and transforming business models. Attendees will gain insights into: Rejuvenating advertising Building subscriptions Reinventing content and product Growing sustainable business models Deeper application of data and technology

Spotlight

You’re new to your company or new to your role. Your CEO has agreed to a short-term investment in content marketing with vague goals of “better rankings” and “better SEO.” What he or she really means is “measurable ROI.” At a minimum, an organic marketing strategy takes six months of work before ROI materializes. But what if you only have three months? You’ll need a series of quick SEO wins to prove to your boss that additional spend is worth the investment. In this eBook, you’ll learn 10 SEO tasks to prioritize to keep your content marketing program on your CEO’s good side.


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NAD 2022

September 19-20, 2022 | USA

The National Advertising Division (NAD) annual conference, NAD 2022, brings together advertising and legal professionals, academic and industry experts, government officials, and businesses of all sizes to examine and explore the challenges advertisers and marketers are navigating in the advertising landscape, best practices and trends, and perspective on what’s coming next. This year’s conference will examine how brand advertising can build trust with consumers. The agenda includes sessions addressing hot topics in advertising law including environmental sustainability, advertising issues raised by the metaverse and e-commerce as well as practical advice on the day-to-day issues that an increasingly competitive environment can raise.

Spotlight

You’re new to your company or new to your role. Your CEO has agreed to a short-term investment in content marketing with vague goals of “better rankings” and “better SEO.” What he or she really means is “measurable ROI.” At a minimum, an organic marketing strategy takes six months of work before ROI materializes. But what if you only have three months? You’ll need a series of quick SEO wins to prove to your boss that additional spend is worth the investment. In this eBook, you’ll learn 10 SEO tasks to prioritize to keep your content marketing program on your CEO’s good side.

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