YouTube is Running Ads on Non-Monetized Channels

YouTube | November 24, 2020

YouTube creators are fuming over a change to the site's terms of service stating ads will be shown on channels that haven’t opted into monetization

It's not simply the advertising that isn't agreeing with makers, it's YouTube's decision not to pay non-monetized channels for serving ads.

Customarily, creators would need to join the YouTube Partner Program to permit ads to be served on their channel.

The principle advantage of selecting in to serving ads is revenue sharing. Numerous creators publish on YouTube to earn a side income, while others make entire living on the site.

Non-monetized channels won't have the opportunity to earn any amount of money when YouTube begins displaying ads on their channel.


Thumbvista for over a decade now has been focused on finding the right digital audience for our client’s advertising.

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