Data and Programmatic Insider Summit

August 24-27, 2022 | USA

Data and Programmatic Insider Summit
We're all programmatic now. As data infuses all aspects of media planning and automated processes reach every online and offline ad format, the task at hand is integration. What synergies are gained from OTT retargeting mobile? From DOOH on search? From multiple touches across video, audio and display? Whether it is digital display, video, CTV, social, DOOH, audio of even TikTok, can the whole add up to the sum of its parts as advertisers chase fragmented consumer attention? At the annual spring Data and Programmatic Summit we ask our gathering of marketers and media buys to share their best practices and learnings from integrated efforts.
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Spotlight

This past year was a hot year for the social media marketing world, especially for content creators. The video, in particular, quickly swept over all social platforms and became the main focus for many marketers. And as content production is on the rise, consumer attention spans are on a fast decline. This leaves the rest of us in a constant battle to produce relevant, high-quality, captivating content in quick snippets. That’s how short-form (10-30 second) videos have taken over social media in 2017.


OTHER UPCOMING CONFERENCES

Brandweek 2022

September 12-16, 2022 | USA

Join us for Adweek’s multi-day Brandweek summit, where you and your team will enjoy exclusive access to industry leader insights, Masterclasses, networking meetups and much more. Help grow your business and get equipped to better take on new challenges while staying nimble across every touchpoint. Leaders from the world’s top brands and agencies will discuss their expertise and developing knowledge on the latest in marketing tactics across many different themes and platforms.
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ATS Singapore 2022

September 21-22, 2022 | USA

Throughout 2021, the pace of global digitisation continued, increasing the value of consumers’ personal data and raising awareness of the need to ensure this is protected. At the same time, the fundamental tools, which the marketing & advertising industry rely on for personalised marketing, have become compromised. The deprecation of third-party cookies, restrictions on the use of identifiers, and the passing of strict privacy legislation into law, means that the industry has to rethink how it markets to consumers.
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Outdoor Media Summit

October 30-November 1, 2022 | USA

We’ve rebranded to Outdoor Media Summit because many of our attendees were podcasters, vloggers, social influencers, photographers and videographers. We even had a few print editors! The name Outdoor Blogger Summit was no longer accurate to who we had become and it became clear that we needed a new name to be inclusive of the community we are today. Outdoor Media Summit is THE conference for Editors (yes print folks, you’re also welcome), Podcasters, Vloggers Social Influencers, and Brand Marketers. If that is you, then you belong here with us.
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Publishing Week 2022

November 24-29, 2022 | USA

With the need to add scale and create personalized experiences for their audiences, publishers have had to embrace a more agile mindset. Learn how these companies are leveraging the power of technology to enable multi-channel subscription and ad revenue strategies. Adweek's Publishing Week is an elite summit designed to cut through the noise and connect the most forward-thinking minds in publishing to solve challenges unique to this evolving industry.
Register Now

Spotlight

This past year was a hot year for the social media marketing world, especially for content creators. The video, in particular, quickly swept over all social platforms and became the main focus for many marketers. And as content production is on the rise, consumer attention spans are on a fast decline. This leaves the rest of us in a constant battle to produce relevant, high-quality, captivating content in quick snippets. That’s how short-form (10-30 second) videos have taken over social media in 2017.

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