Digiday Media Buying Summit

Since a highpoint in 2019, the US OOH market has experienced a series of ups and downs and stops and starts, making it virtually impossible to build for the future. 2023 has proven to be one of the most unpredictable and underwhelming years in recent history. OOH feels stuck in neutral, mired in a world of single digit growth. The time is NOW to break the echo chamber. OOH needs to broaden its outreach, seek opposing viewpoints, and give space to emerging voices. All media formats are challenged, but the opportunity for OOH to rid itself of historical biases and capture greater share (and keep it) has never been clearer. This year, the Ad Club will feature a dynamic group of speakers who will provide insights on how we get ‘unstuck’ and generate consistent growth.

Welcome to the AdAi: OOH Conference. This event is aimed at those already in AI wishing to learn more about the Out of Home Industry, and for those in Out of Home who wish to better understand Artificial Intelligence and Machine Learning.

The 2024 Global Virtual MarTech one-day Summit – APAC track featured insights from top industry talents. 25+ thought leaders & experts revealed both pain points & best practices for recent advancements in right housing, growth through stronger MarTech & business strategy alignment, customer relationship, data integration, future trends & much more.

Join us as we embark on a transformative journey into the future of sales excellence. The tools a sales team require in order to stay competitive is paramount to the success of any business and technology is providing the opportunity to leap ahead of the competition. The changes that are coming are those that we must welcome, embrace, and foster everywhere – this is the Future of Sales.