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Internet Marketing: Generating Advertising That is Free

One of the very best ways to get leads on the Word wide web is by getting a product mention or a free link on an additional website. Effective website marketing is all about putting your product or service before potential prospects at the exact time that they are looking for it. This technique is known as "pinpoint marketing". Pinpoint marketing is quite a bit different than advertising on radio or tv, which are known as "interruptive marketing" techniques. Interruptive marketing costs a lot more than pinpoint marketing and is less effective for the simple motive that you're attempting to put your product out there in front of all of us instead of pinpointing those potential customers who want to find out even more about you and your business.

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