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EVENTS

20th International Conference on Advertising Management
20TH INTERNATIONAL CONFERENCE ON ADVERTISING MANAGEMENT
December 17-18, 2018
The ICAM 2018: 20th International Conference on Advertising Management aims to bring together leading academic scientists, researchers and research scholars to exchange and share their experiences and research results on all aspects of Advertising Management. It also provides a premier interdiscipli...

Digital Marketing
DIGITAL MARKETING
December 04-18, 2018
Digital marketing allows businesses to connect with customers like never before. With an estimated 3.2 billion active social media users worldwide, businesses can’t afford to miss out on opportunities to engage with customers in the digital world. Learn how to select the right marketing strate...

alternative agency


We are Alternative, a digital marketing and advertising agency Fueled by Innovation, Steadfast by Metrics, and Definitive by Results. We understand your business from the ground up and through our umbrella of diverse digital services, we optimize your digital marketing performance, to deliver the ROI you expect.

RELATED NEWS


Amazon's advertising business is growing fast enough that it threatens the dominance of Google and Facebook, according to BMO Capital Markets.The company's ad business is "gaining significant momentum" and will take market share from Google, Facebook, and others, BMO's Daniel Salmon said in a note out Tuesday morning. Salmon upped his price target on Amazon to $1,200 from $900. Amazon closed Monday at $891.51....
CNBC
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Local merchants selling CPG products and home appliances don’t have the resources to prioritize marketing, especially in digital channels.That’s a problem for CPG brands and appliance manufacturers, who know that some of the biggest buys happen in-store.Enter Netsertive, which in 2009 set out to bridge the gap between brands and local distributors. It recognized that stronger brand-to-local relationships and better digital marketing for small businesses could drive revenue on both en...
ADEXCHANGER
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Looking to transition to broader world TV-video advertising selling, Fox Networks Group has promoted Joe Marchese to a new position: president of advertising revenue.Marchese will oversee linear and nonlinear sales, advertising research and advanced ad products for all of Fox Network Group’s network brands....
MEDIAPOST
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Remember a svelte Deepika Padukone preparing for the wedding season with Kellogg’s Special K Cereal with a challenge of weight loss in two weeks? Those advertisements are off air now but the same brand ambassador is back with a different message — the morning meal is important and Kellogg’s Special K Protein & Fibre offers a power breakfast....
THE ECONOMIC TIMES
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Google is making a change to its AdSense policies that will require every new site to go through a verification process in order to display ads. AdSense publishers who intend to place ads on more than one site will now have to add each individual site to their account. Then each site will have to go through a two-part verification process. In the first part of the verification process, AdSense publishers will have to prove that they either own the domain they wish to place ads on or have the abi...
SEARCH ENGINE JOURNAL
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Market conditions over the last few years have been especially kind to mega-mergers. Non-stop globalisation, against a background of historically low interest rates, has meant that for the mega-ambitious, consolidations have been high on the corporate agenda....
THE INDEPENDENT
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EVENTS

Digital Marketing
DIGITAL MARKETING
December 04-18, 2018
Digital marketing allows businesses to connect with customers like never before. With an estimated 3.2 billion active social media users worldwide, businesses can’t afford to miss out on opportunities to engage with customers in the digital world. Learn how to select the right marketing strate...

The Social Media Marketing Conference
THE SOCIAL MEDIA MARKETING CONFERENCE
December 18-18, 2018
The Social Media Marketing Conference is a platform to learn how to make social media connections to your business, new tools and new ways to grow your business you may not have thought of, the most common mistakes being made spot them on the horizon and take a detour, and how to define your strateg...