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EVENTS

VideoNuze
VIDEONUZE'S 9TH ANNUAL VIDEO ADVERTISING SUMMIT
May 29-29, 2019
VideoNuze's 9th annual Video Advertising Summit will bring together 300+ industry executives and 30+ speakers for the industry’s premier day of learning and networking. Learn about the biggest industry trends and take away actionable data. The Video Ad Summit is a must-attend day for conte...

Advertising Week Asia
ADVERTISING WEEK ASIA
May 28-30, 2019
Advertising Week is a worldwide gathering of marketing, advertising, technology and brand professionals. From daytime seminars and workshops featuring some of the industry’s brightest minds to organized networking and world-class entertainment, Advertising Week is a one-of-a-kind experience.

Sherpa Marketing UK


Sherpa is a specialist B2B technology marketing agency offering no-nonsense marketing solutions to clients who are looking to grow their revenue and ROI, accelerate sales and engage customers. We cover the full marketing mix, from data management, strategic planning, and ABM to content marketing, SEO and paid traffic. We are specialist purveyors of intelligent, end-to-end marketing that creates demand and makes tech tick. We have over 20 years’ experience in creating and managing full end-to-end marketing campaigns for the leading tech companies around the globe; whether this be direct or through channel partners. We stay where we are awesome - in the tech world.

RELATED NEWS


The $221 billion US ad industry is being upended by the rise of digital ad giants, fragmented consumer attention, and marketers ever-increasing pressure for results. We identified 10 visionaries who are disrupting established sectors from the outside or transforming legacy ones from within. Read on to see the full list of 10 people transforming advertising.
The long-time Amazon employee helps advertisers understand Amazon's sprawling array of ad formats and e-commerce tactics. Aubrey ...

BUSINESS INSIDER
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"Princess Agents," a Chinese drama set in a long-ago dynasty, is about a young slave woman who becomes a sword-wielding military general. It features, among other period details, elaborate costumes: silky robes, braided hairdos and plenty of armor. But viewers who streamed the show online this summer encountered a startling, anachronistic scene: the series' sweaty warriors cracking open a chest filled with icy Coca-Cola. Chinese online video platforms are a hotbed of advertising ex...
ADAGE INDIA
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The Consumer Financial Protection Bureau entered into consent orders with three reverse mortgage companies alleging each committed deceptive advertising in connection with the marketing of their products. The three lenders entered into consent orders alleging that they violated the Mortgage Acts and Practices Advertising Rule—which bans misleading claims in mortgage advertising—as well as the Dodd-Frank Wall Street Reform and Consumer Protection Act’s prohibition on deceptive a...
LEXOLOGY
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One of Amazon’s most promising new business areas, advertising sales, appears to be slowing down. The growth of Amazon’s “Other” segment, which consists primarily of advertising sales, slowed dramatically to 36% in the first quarter from the previous year, at $2.72 billion. That’s a big slowdown from 97% year-over-year growth last quarter, and over 100% growth for three consecutive quarters before that. However, the rate of growth was artificially boosted in 2018 by...
CNBC LLC
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SAN FRANCISCO — Facebook now has 4 million advertisers, an increase of 33% in the past seven months that's powered by more small businesses trying to reach customers, particularly on their mobile devices....
USATODAY.COM
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Ogilvy & Mather Asia Pacific (Ogilvy) took Campaign Asia's 2016 Agency Network of the Year Awards by storm last night at The Ritz-Carlton, Millenia Singapore, with the agency taking home the much coveted Asia Pacific Creative Network of the Year award....
OGILVY.COM
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EVENTS

VideoNuze
VIDEONUZE'S 9TH ANNUAL VIDEO ADVERTISING SUMMIT
May 29-29, 2019
VideoNuze's 9th annual Video Advertising Summit will bring together 300+ industry executives and 30+ speakers for the industry’s premier day of learning and networking. Learn about the biggest industry trends and take away actionable data. The Video Ad Summit is a must-attend day for conte...

Advertising Week Asia
ADVERTISING WEEK ASIA
May 28-30, 2019
Advertising Week is a worldwide gathering of marketing, advertising, technology and brand professionals. From daytime seminars and workshops featuring some of the industry’s brightest minds to organized networking and world-class entertainment, Advertising Week is a one-of-a-kind experience.