B2B Salg AS

Brand Marketing

Augeo | February 20, 2023

Augeo, an enterprise engagement platform technology, has recently acquired Brand Networks, a social media marketing pioneer, for increasing engagement over social media platforms. In addition, its data collection and engagement solution, Valor Siren Ventures, participated with Augeo in this transaction. Brand Networks offers AI-powered tools to enhance advertising investments, media buying, and authentic employee advocacy through software solutions and clean room collaboration t...

Advertiser Platforms

Kochava | February 15, 2023

On February 14, 2023, Kochava, a real-time data solutions provider, announced its acquisition of Machine Advertising, joining brands with app marketers and enhancing its measurement solutions and presence in the EMEA region. Kochava and Machine Advertising collaborated throughout the 2022 year for its incremental lift analyses with Machine's Always-on Incremental Measurement (AIM) product. This collaboration resulted in a productized approach to always-on incremental measure...

Ad Networks

businesswire | August 10, 2023

Nativex, a globally recognized digital marketing agency, has recently partnered with Xiaohongshu (RED), a prominent lifestyle-sharing platform in China. This strategic collaboration appoints Nativex as Xiaohongshu's official global business agency, enabling brands and developers worldwide to achieve significant user growth on the platform. Leveraging our extensive knowledge of media strategy planning, influencer marketing, creative production, ad campaign management, and soc...

Ad Tech and Martech

Quantcast | September 13, 2022

Quantcast, a global advertising technology company, today announced Deb Stambaugh as its chief marketing officer. Stambaugh joins Quantcast at a pivotal moment of transformation. Reporting to Quantcast CEO Konrad Feldman, Stambaugh will draw on her experience in adtech, enterprise technology and marketing leadership to grow the Quantcast brand and deliver innovative solutions to enhance customer value. “Deb is a proven marketing leader with the creativity and d...