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EVENTS

Marketing to China Conference
MARKETING TO CHINA CONFERENCE
January 29-30, 2019
The m2C-“marketing to China” conference is a new concept of knowledge sharing event between world-class professionals focused on Chinese digital marketing& e-commerce and Western companies interested in entering the Chinese market with its promotional campaigns and sales activities. ...

Chambersburg Digital Marketing Summit
CHAMBERSBURG DIGITAL MARKETING SUMMIT
January 31-31, 2019
Experts from Adtaxi and Google will share tips and tricks for making the most of your digital marketing. In this educational event you will learn: Growth of digital consumer activity, Consumer journey marketing, and engagement, Metrics that matter. Programmatic best practices. Tracking, optimizing a...

.Com Marketing


.Com Marketing a full service, strategic interactive marketing and online advertising agency founded in 1997 and was acquired by Edgecore in May 2014.

RELATED NEWS


The total spends across platforms will be around Rs. 35 crores with a major thrust on television followed by digital. The campaign draws insight from a consumer behavior study conducted by Housing.com, wherein the trend shows that women participate in equal measure during home search and in fact are found to be more diligent, rational and practical in their approach than men. The study discovered that the involvement of women between the age group of 18 and 34 (millennials) is growing rapidly in...
BRAND EQUITY
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Twitter has cleared more Infowars related accounts off its platform. The company told CNN today that it permanently suspended 18 accounts affiliated with the far-right website, known for spreading misinformation and conspiracy theories, on Monday after “numerous violations and warnings.” It added the removals were in addition to five Infowars affiliated accounts that had been already been banned.
Alex Jones and Infowars, which he launched in 1999, had their accounts permanentl...

TECHCRUNCH
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The last 12 months have been a time of unprecedented change on the political, economic and technology fronts. It has become almost impossible to avoid talking of Brexit, Trump or getting caught up in a discussion about digital transformation. Throughout it all there were some stories that stood out, because they marked the start of a fresh chapter or sadly the end of the tale. Here, in no particular order, is a chance to walk back through some of the talking points of 2017....
COMPUTERWEEKLY.COM
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Most companies now have some form of innovation team and capability, usually focused around deployment of technology. However, the real long-lasting value is when the wider business starts to adopt the mindset and approach of innovation to drive change. Heathrow is expanding innovation beyond the technology focus into the wider business to start to address the huge challenges posed by expansion and running the current two-runway operation with even more passengers. Heathrow CIO Stuart Birrell ta...
COMPUTERWEEKLY.COM
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Eight startups have become the first members of a new accelerator programme focused on smart transport, with innovation centre the Transport Systems Catapult (TSC) beginning the Intelligent Mobility initiative with startup accelerator Wayra UK. The aim is to drive growth in the startups and use new technologies to improve the transport system. The programme covers areas of smart transport such as autonomous cars, connected infrastructure and analytics. These companies will have a new workspace i...
COMPUTERWEEKLY.COM
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Yoox Net-A-Porter Group has appointed Alessia Kosagowsky as its chief data and analytics officer, a newly created role. The online fashion retailer developed the position on its senior leadership team to help develop the firm’s use of data to provide a better service for customers. “With 20 years of experience in data and analytics, Alessia is a true leader in the field,” said Irene Boni, co-chief operating officer at Yoox Net-A-Porter Group. “What has impressed us most a...
COMPUTERWEEKLY.COM
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Faced with digital disruption by more nimble startups, South Korean companies, especially banks and retailers, are now catching up after years of under-investment. More of them are now looking at emerging technologies such as artificial intelligence (AI) and the internet of things (IoT) to improve business processes and customer service. According to TechTarget’s IT Priorities 2018 survey, the top three technology initiatives that South Korean firms plan to spend on in the coming year are ...
COMPUTERWEEKLY.COM
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Snopes.com, which began as a small one-person effort in 1994 and has since become one of the Internet’s oldest and most popular fact-checking sites, is in danger of closing its doors.  So, for the first time in our history, we are turning to you, our readership, for help. Since our inception, we have always been a self-sustaining site that provides a free service to the online world: we've had no sponsors, no outside investors or funding, and no source of revenue other than that p...
SNOPES.COM
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Twitter's new privacy policy suggests ambitions of becoming more like Facebook — more tracking of users and more targeting of ads to rake in more .The short answer is money. A longer answer? Targeted ads that are tailored to your whims and tastes are more lucrative than generic ones. That's the selling point of online advertising, and the reason why companies like Facebook, Google and Twitter offer their services for free. The implied understanding is that they will make money off ...
SHOOTONLINE.COM
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NBCUniversal’s pitch to advertisers, agents, producers, and critics at its once-a-year preening, known as the upfront, was simple: Trust television, and be skeptical of YouTube, Facebook, and online platforms.“TV is the most effective advertising medium ever. You know it. We know it and our friends in Silicon Valley know it,” Linda Yaccarino, the chairman of advertising sales and client partnerships for NBCUniversal....
PHILLY.COM
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EVENTS

Marketing to China Conference
MARKETING TO CHINA CONFERENCE
January 29-30, 2019
The m2C-“marketing to China” conference is a new concept of knowledge sharing event between world-class professionals focused on Chinese digital marketing& e-commerce and Western companies interested in entering the Chinese market with its promotional campaigns and sales activities. ...

Chambersburg Digital Marketing Summit
CHAMBERSBURG DIGITAL MARKETING SUMMIT
January 31-31, 2019
Experts from Adtaxi and Google will share tips and tricks for making the most of your digital marketing. In this educational event you will learn: Growth of digital consumer activity, Consumer journey marketing, and engagement, Metrics that matter. Programmatic best practices. Tracking, optimizing a...