home.aspx
 
EVENTS

Winning Digital Marketing Financial Services
WINNING DIGITAL MARKETING FINANCIAL SERVICES
March 27-27, 2019
Winning Digital Marketing Financial Services Conference features illustrations of the groundbreaking applications of AI & new technologies, thought-provoking approaches to digitalization, deeper insights & analysis into true customer needs & expectations & state-of-the-art techniques...

AI in Marketing Conference
AI IN MARKETING CONFERENCE
March 27-27, 2019
AI in Marketing Conference will be focussing only on Artificial Intelligence (AI) in Marketing. An event for practitioners and leaders seeking to drive the next frontier of digital marketing transformation within their organizations.

Primacy


Marketing doesn’t stand still. New opportunities are a constant, and old ones keep evolving. Against this dynamic backdrop, Primacy helps clients bring “What’s Next” thinking to the business at hand. We’re inpsired by technology. Obsessed with data. And led in everything we do by creative ideas. With vertical-specific expertise, Primacy helps clients in healthcare, financial services, higher education, manufacturing and consumer spaces enjoy the “What’s Next” advantage. Our services include strategy, concept, design, user experience, marketing, technology, branding, mobile, and media planning. With award-winning, meaningful impact that leads to measurable results, it's no wonder that our client retention benchmarks well over industry standard.

RELATED NEWS


Understatement of the year: People are upset with Facebook. From the way they’ve handled data and privacy to fake news to changing algorithms, it has been a tough year for the social network. However true that may be, though, Facebook is still the most widely used social media platform by a longshot. That raises the question: Do people actually care about how their personal data is being used? In my opinion, the answer is a resounding yes, but the reality is that from both a consumer and m...
ADWEEK
READ MORE

Tencent Holdings' quarterly profit got a huge boost from the success of its megahit gaming title Honour of Kings and an assist from advertising revenues. China's largest corporation reported a 70% surge in net income to a record $2.7 billion for the three months ended June. Sales rose 59% to $8.5 billion....
ADAGE INDIA
READ MORE

WPP said its partnership with Waze will grant them unique access to its software so the agency can easily onboard and monitor clients. The agency also will help Waze develop new ad formats and further improve the ads’ functionalities, said Sanja Partalo, svp, corporate strategy and digital development at WPP....
DIGIDAY
READ MORE

Advertisements for Comcast can now include the iconic Olympic rings now that the Philadelphia-based broadcast behemoth is an official sponsor of the games.
Comcast had a strong Q3 thanks in part to the millions in ad sales connected to coverage of the 2016 Rio Olympics in August. Yet, as Philly.com reports, the cable company was unable to use the Olympic rings in Comcast and Xfinity ads....

BIZJOURNALS.COM
READ MORE

Netsertive’s new Omnichannels’ Missing Link report indicates many brands are missing out on the local aspect when it comes to rolling out their omnichannel strategy. Researchers found that most (94%) of brands believe omnichannel is important to their brand’s success, but fewer than half (42%) are properly measuring the impact of in-store sales as part of that strategy. “The emergence of omnichannel marketing has shined a spotlight on the growing gap that exists between b...
NETSERTIVE
READ MORE

As part of the continuing opposition from industry bodies to the ‘Equalisation Levy’ that came into effect earlier this year, the Internet and Mobile Association of India (IAMAI) and law firm Nishith Desai Associates, in a white paper released on Tuesday, said the measure would hurt Indian startups. The levy, dubbed ‘Google Tax’, applies to online advertising services that are availed from entities which do not have a permanent establishment in India....
FORBESINDIA
READ MORE

EVENTS

AI in Marketing Conference
AI IN MARKETING CONFERENCE
March 27-27, 2019
AI in Marketing Conference will be focussing only on Artificial Intelligence (AI) in Marketing. An event for practitioners and leaders seeking to drive the next frontier of digital marketing transformation within their organizations.

Winning Digital Marketing Financial Services
WINNING DIGITAL MARKETING FINANCIAL SERVICES
March 27-27, 2019
Winning Digital Marketing Financial Services Conference features illustrations of the groundbreaking applications of AI & new technologies, thought-provoking approaches to digitalization, deeper insights & analysis into true customer needs & expectations & state-of-the-art techniques...