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EVENTS

Social Media WA Summit
SOCIAL MEDIA WA SUMMIT
February 20-22, 2019
Social Media WA Summit provides leading case studies exploring strategic planning for driven social media excellence, measuring ROI on social media activity and a look into the next wave of social media platforms. This summit brings together key social media experts to deliver case studies, insights...

Social Media Week Austin
SOCIAL MEDIA WEEK AUSTIN
February 20-22, 2019
Social Media Week Austin (#SMWATX) is designed to empower brands and professionals with a deeper understanding of the tools, strategies and tactics they need to advance themselves and their organizations in the ever-evolving fields of social media and digital marketing.

Allen & Gerritsen


Allen & Gerritsen (A&G) is a fiercely independent advertising agency located in the cities where independence was born, Boston & Philadelphia. Innovation & culture drive our success. We spark and facilitate powerful conversations between consumers and brands. And constantly find new ways for brands to engage with their audiences in ways they never could have imagined. 

 At A&G, we run our own innovation think/make tank (A&G Labs), curate our own branded entertainment (#afewgoodminutes) and embed brands into the cultural conversation through our Brand Newsroom. We also create brand experiences that marry a brand’s physical and digital worlds to enhance consumer engagement.

RELATED NEWS


With the announcement of the recent Facebook News Feed changes, which place emphasis on content from individual users over posts from brands, one thing is clear: Brands will not have as much organic reach as they once did. Brands will be looking for ways to stand out and reach consumers who aren’t already “fans” that seek out their organic content. As pay-to-play becomes the new norm, the effectiveness of ad engagement is more important than ever. While it’s a seemingly d...
ADWEEK
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The former entrance to a department store in Preston’s high street looks set to become advertising hoardings. Preston City Council ordered Freemont Limited, who act on behalf of the owners of the BHS store in Fishergate, to board up the doorways after they were regularly used by rough sleepers. Freemont, owned by the Bhailok group, say the boards could soon see advertising along them. An email seen by Blog Preston has been sent to local businesses and agents who might be interested.
...

BLOG PRESTON
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Snap has finally gone public and it’s worth more than $20 billion. Facebook continues to be an advertising behemoth. Google still owns the search ad universe. So is there room for another — specifically, Pinterest?We’ll find out in May some of the tricks Pinterest has up its sleeves. Today, we’re excited to announce that Pinterest president Tim Kendall will sit down for a conversation at TechCrunch Disrupt NY 2017....
TECHCRUNCH
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Twitter is testing a redesigned version of its desktop web interface, which is currently available to a limited number of users. The company announced this test via a quick tweet, and also shared a screenshot that displays some of the key new features. Most notably, Twitter is bringing ‘Explore’ and ‘Bookmarks’ to the desktop web, which were previously exclusive to its mobile app. If you look closely you’ll also see that night mode and data saver mode can be enabled...
SEARCH ENGINE JOURNAL
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To Facebook and Google, $455,000 is less than the change you could find in your sofa.  But it settles a pair of lawsuits brought by Washington Attorney General Bob Ferguson, which could have shown the two Internet companies broke state laws around political advertising. In Washington, political advertisers must keep information about who pays for a campaign ad and make it public. Ferguson’s court case said Google and Facebook, which were major platforms for political ads in Washington...
IFIBER ONE
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That’s the question keeping people from signing up for Pinterest, according to Chief Executive Officer Ben Silbermann. Except they have the wrong impression. Pinterest is a site for coming up with ideas, he says. People do post photos and videos, but it’s not to get likes or comments — it’s to remember what inspires them.This summer, Pinterest is launching its first major advertising campaign in the US. It’s considering spending on billboards, websites, newspapers a...
THE INDIAN EXPRESS
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EVENTS

Social Media WA Summit
SOCIAL MEDIA WA SUMMIT
February 20-22, 2019
Social Media WA Summit provides leading case studies exploring strategic planning for driven social media excellence, measuring ROI on social media activity and a look into the next wave of social media platforms. This summit brings together key social media experts to deliver case studies, insights...

Social Media Week Austin
SOCIAL MEDIA WEEK AUSTIN
February 20-22, 2019
Social Media Week Austin (#SMWATX) is designed to empower brands and professionals with a deeper understanding of the tools, strategies and tactics they need to advance themselves and their organizations in the ever-evolving fields of social media and digital marketing.