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EVENTS

VideoNuze
VIDEONUZE'S 9TH ANNUAL VIDEO ADVERTISING SUMMIT
May 29-29, 2019
VideoNuze's 9th annual Video Advertising Summit will bring together 300+ industry executives and 30+ speakers for the industry’s premier day of learning and networking. Learn about the biggest industry trends and take away actionable data. The Video Ad Summit is a must-attend day for conte...

Advertising Week Asia
ADVERTISING WEEK ASIA
May 28-30, 2019
Advertising Week is a worldwide gathering of marketing, advertising, technology and brand professionals. From daytime seminars and workshops featuring some of the industry’s brightest minds to organized networking and world-class entertainment, Advertising Week is a one-of-a-kind experience.

MPG


MPG anchors Havas Media, the world’s fastest growing global media network and recipient of the network Service Award at the 2010 Valencia Festival of Media. MPG provides media planning & buying, strategic consulting, branded entertainment and interactive marketing services for a range of clients in every region of the world. With offices in 109 countries, MPG consists of over 3,500 media professionals working across a broad variety of disciplines and categories.

RELATED NEWS


The global mobile advertising market reached a value more than US$ 100 Billion in 2016, exhibiting an exponential CAGR of around 45% during 2009-2016.The report has analysed the key players of the global mobile advertising market, some of which include Google, Millennial Media, Facebook, Microsoft, Twitter, Yahoo, etc....
BUSINESS WIRE
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It's actually a vicious circle of sorts. On their part, the advertising fraternity and clients alike, don't know what to expect from us, while we on our part as planners, have never done enough to clearly define 'who we are' and 'what's the value addition' that we bring to the table.Unclear role: If Servicing is the custodian of the category and brand and Creative provides exemplary creative output, then as Planners, we are the custodians of the consumer. We are their...
AFAQS
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Settle down, one and all, for yet another piece of research which aims to study the habits of millennials, the mythical catch-all marketing category. Yes, someone who was born when Joe Dolce topped the UK charts is part of the same group as someone born when the Spice Girls hit the summit with Wannabe. But can this latest study tell us anything aside from tiresome platitudes? In this instance, yes – but you have to look away from the millennial angle to find it. A new report from The Manif...
MARKETING TECH NEWS
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WPP’s media investment group GroupM has affirmed its 2016 global ad expenditure forecast and shared its revised outlook for 2017. A variety of economic factors across the globe see another year of modest growth in advertising as brands continue to be pressured for performance in low-growth environments. Despite the overhang of uncertainty tied to outcomes of the US Presidential election and the UK referendum on departing the European Union, advertising budgets have not yet been impacted. C...
ADVANCED-TELEVISION.COM
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Amazon’s advertising power continues to grow. The Seattle-based e-commerce company reported in its first-quarter 2018 filing that “other” revenue — which it said “primarily includes sales of advertising services” — grew 132 percent year over year to reach $2 billion. In the fourth quarter of 2017, the ad business grew to about $1.7 billion, up about 60 percent year over year. That’s a massive jump for the company, which spent the past quarter makin...
DIGIDAY
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JUNK food advertising will be banned on all children’s media in tough new regulations to crack down on childhood obesity. The new rules, announced by the Committee of Advertising Practice (CAP) after a public consultation, will widen existing legislation banning the advertising of high fat, salt or sugar food or drink products on TV to include adverts in print, in the cinema and crucially, online and on social media....
SCOTSMAN
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EVENTS

VideoNuze
VIDEONUZE'S 9TH ANNUAL VIDEO ADVERTISING SUMMIT
May 29-29, 2019
VideoNuze's 9th annual Video Advertising Summit will bring together 300+ industry executives and 30+ speakers for the industry’s premier day of learning and networking. Learn about the biggest industry trends and take away actionable data. The Video Ad Summit is a must-attend day for conte...

Advertising Week Asia
ADVERTISING WEEK ASIA
May 28-30, 2019
Advertising Week is a worldwide gathering of marketing, advertising, technology and brand professionals. From daytime seminars and workshops featuring some of the industry’s brightest minds to organized networking and world-class entertainment, Advertising Week is a one-of-a-kind experience.