home.aspx
 
EVENTS

Advertising Week LATAM
ADVERTISING WEEK LATAM
February 19-21, 2019
Young professionals age 25 and under are eligible to purchase the NewGen Delegate Pass, which includes all Delegate Pass level benefits offered at a discount. Proof of date of birth is required to purchase. If you want to learn from the brightest in the industry, have access to all daytime sessions ...

CREATIVE DIGITAL MARKETING
CREATIVE DIGITAL MARKETING
February 21-21, 2019
In today’s world, digital is everything; and we mean everything. If you want customers and more importantly repeat customers then you need to make digital your best friend. Social Networks have not only been pervasive, but they have also crept into everyone’s daily lives. Leveraging on t...

Blue State Digital


Blue State Digital transforms how causes and brands engage their most important people. We apply a people-first, data-driven, campaign mindset on behalf of bold ambitions and transformative missions. We got our start on the campaign trail, pioneering the use of digital to open up the democratic process. But people don't just vote on Election Day—they vote every day with their wallets, with their time, with their clicks and posts and tweets. By reimagining organizations’ relationships with their most important supporters and customers, we help our clients transform their businesses and scale their impact.

RELATED NEWS


Google is the undisputed king of online advertising and that is only likely to increase in the years to come. According to a new report from research firm eMarketer, that share could increase to as much as 80 percent by 2018, at the cost of fellow search giants Microsoft, Yahoo, and Yelp.
...

DIGITAL TRENDS
READ MORE

What type of person blocks ads? Kantar Media has created a profile. It turns out ad blockers are more likely to be male, less concerned about following rules, and heavily reliant on the Internet for entertainment, information, and content.Manish Bhatia, North America CEO of Kantar Media, isn't surprised to learn through the data of these behavioral traits. He has a 20-year-old son in college who fits the profile. "He has done research on ad blocking and knows the ins and outs of the Int...
MEDIAPOST
READ MORE

Advertising Week and PRØHBTD® MEDIA are kicking off a new exclusive strategic partnership that will focus on original content to showcase the inner workings and challenges of building a brand in the cannabis industry. "We are honored that Advertising Week chose PRØHBTD MEDIA to showcase a select few modern cannabis companies with this new docu-series," says co-founder Drake Sutton-Shearer. "It will be a wild deep dive into the unique world of cannabis brand build...
PHARMIWEB.COM
READ MORE

Innovid, the world’s leading video advertising platform, announced it has secured $30 million in pre-IPO funding from Goldman Sachs’ Private Capital Investing group. Innovid will use the additional capital to further its innovation and leadership in the connected TV (CTV) advertising technology market, as well as to expand its global footprint. “Innovid continues to push the boundaries for what is possible with video advertising across all screens, especially on CTV,” sai...
MARTECH SERIES
READ MORE

Just a few months after launching VuePlanner, Giant Media’s transparent pre-buy planning tool for brands and agencies advertising on YouTube, it’s experiencing success delivering context and brand suitability for marketers. “Our goal with VuePlanner is to provide the technology to plan YouTube campaigns beyond channels and traditional targeting capabilities,” said John Cobb, CEO of Giant Media. “VuePlanner enables planners and buyers to buy YouTube advertising at th...
MARTECH SERIES
READ MORE

Not every life-saving ad campaign has to rely on complicated new technology or emotional pleas for awareness. In this case, all it took was a piece of paper. Grey Group Poland recently brought together the nation’s largest retailers and the Polish National Fire Department to distribute a flier that looked like almost any other ad you might find in your mail or newspaper. But the difference was in how Poles were told to use it. Instructions on the leaflet took up only part of the ad page an...
ADWEEK
READ MORE

EVENTS

CREATIVE DIGITAL MARKETING
CREATIVE DIGITAL MARKETING
February 21-21, 2019
In today’s world, digital is everything; and we mean everything. If you want customers and more importantly repeat customers then you need to make digital your best friend. Social Networks have not only been pervasive, but they have also crept into everyone’s daily lives. Leveraging on t...

Advertising Week LATAM
ADVERTISING WEEK LATAM
February 19-21, 2019
Young professionals age 25 and under are eligible to purchase the NewGen Delegate Pass, which includes all Delegate Pass level benefits offered at a discount. Proof of date of birth is required to purchase. If you want to learn from the brightest in the industry, have access to all daytime sessions ...