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EVENTS

Search Insider Summit 2018
SEARCH INSIDER SUMMIT 2018
December 12-15, 2018
The Search Insider Summit is a three-day event that brings together the brightest minds in Search marketing to share leading-edge information and experiences in a think-tank environment while exploring new technology, strategies, and tactics for effective use of Search as a marketing vehicle.  ...

Digital Marketing
DIGITAL MARKETING
December 17-17, 2018
The purpose of this course is to form a basis for understanding the opportunities within digital marketing. Please note this course does not cover web development or social media. Search engine optimization, Pay per click campaigns (Including Google and Facebook), Introduction to the banner and othe...


BCV is the premier full-service social media provider in the hospitality industry. Our social media experts have developed proprietary services, methodologies, and tools to continually create significant value for clients. We are the only provider with the capacity to monitor the social space and manage potential crises 24 hours a day, 7 days a week. Our comprehensive management services are supported by a robust arsenal of cutting-edge tools and analytics designed to drive traffic, increase sales, create unforgettable experiences for guests, and mitigate negative customer experiences.

RELATED NEWS


Figures published by the Department of Finance in December showed total government advertising spending for major campaigns cost taxpayers $174.7 million in 2015-16, the highest levels since 2007-08 and up by nearly $70 million from the previous year....
SMH
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Findings from a recent Kantar Media study suggest most consumers are aware that brand messages are communicated to them in multiple ways, but consumers think advertisers can make better use of the data.Surprisingly, only 52% view recommended results on search engines as advertising, 61% view messages from brands in printed media forms, and 62% view messages from brands in news and articles online as advertising....
MEDIAPOST
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Barton F. Graf's executive creative director breaks it down for you in under a minute in this video from the sidelines of Ad Age's annual Small Agency Conference, taking place this year in Nashville....
ADAGE INDIA
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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from 10 million smart TVs. The ads here ran on national TV for the first time yesterday. A few highlights: Walt Disney World plugs its elaborate "Pandora: The World of Avatar" attraction. The Home Depot says that "stunning doesn't have to be stunningly expensive" to encourage you to do a quick makeo...
ADAGEINDIA
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Chrome 69 introduces performance enhancements as well as changes that will affect how users search. Chrome also introduces opportunities for developers to create interesting user experiences on mobile devices. The most dramatic change is a new feature called Omnibox Smart Answers. It allows users to get answers to questions in the address bar without loading a website.  These are rich results shown in the address bar. Chrome calls the address bar the Omnibox. And it calls the rich results s...
SEARCH ENGINE JOURNAL
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As TV viewers continue to spend more time watching video content via connected TVs and over-the-top (OTT) video services, advertisers want to make sure that they’re there, too. While programmatic access to such inventory is the exception today, it will ramp up over the next 12 to 24 months. Digital video advertisers are turning to connected TV and OTT to extend their audience reach even further in the digital realm. However, early adopters are finding that pairing digital data with connect...
EMARKETER
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EVENTS

Search Insider Summit 2018
SEARCH INSIDER SUMMIT 2018
December 12-15, 2018
The Search Insider Summit is a three-day event that brings together the brightest minds in Search marketing to share leading-edge information and experiences in a think-tank environment while exploring new technology, strategies, and tactics for effective use of Search as a marketing vehicle.  ...

Digital Marketing
DIGITAL MARKETING
December 17-17, 2018
The purpose of this course is to form a basis for understanding the opportunities within digital marketing. Please note this course does not cover web development or social media. Search engine optimization, Pay per click campaigns (Including Google and Facebook), Introduction to the banner and othe...