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EVENTS

Social Media Week Austin
SOCIAL MEDIA WEEK AUSTIN
February 20-22, 2019
Social Media Week Austin (#SMWATX) is designed to empower brands and professionals with a deeper understanding of the tools, strategies and tactics they need to advance themselves and their organizations in the ever-evolving fields of social media and digital marketing.

Social Media WA Summit
SOCIAL MEDIA WA SUMMIT
February 20-22, 2019
Social Media WA Summit provides leading case studies exploring strategic planning for driven social media excellence, measuring ROI on social media activity and a look into the next wave of social media platforms. This summit brings together key social media experts to deliver case studies, insights...

Ansira


We are the leader in modeling and activating 1st, 2nd and 3rd party data delivering performance marketing programs at a national and local level with unprecedented results and long-term profitability.

RELATED NEWS


The impact of Google My Business on local search rankings has seen significant growth in 2018, according to Moz’ 2018 Local Search Ranking Factors survey. Results of the survey are largely similar to last year’s, with one exception. Google My Business signals now make up 25% of the top ranking factors for Google’s local pack. That’s up from 19% in 2017. Features such as Google Posts, Google Q&A, and image/video updates are frequently mentioned throughout the survey as...
SEARCH ENGINE JOURNAL
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Social media influencers are certainly nothing new. People who have managed to garner a large following on sites like Twitter, Facebook, Instagram, and the like have quite a bit of pull within said following. These “microcelebrities” are now a subject of interest for pharmaceutical companies who are looking for new ways to advertise their products. The idea being, these people have enough clout on social media that it’s the next best thing to having a fully-fledged celebrity en...
BIOSPACE
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The Internet Advertising Bureau (IAB) the UK has launched a tool to help buyers understand the digital advertising value chain. In particular, the tool called ‘Transparency FAQs’ is aimed at addressing the challenges of the so-called ‘tech tax’. IAB UK members including Inskin, Integral Ad Science, OpenX, Rubicon Project, Teads, and Unruly, among others have come together to produce 20 common questions that can be asked of digital advertising businesses. These questions, ...
MOBILE MARKETING MAGAZINE
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In some cases, ISPs are advertising services as fibre that rely on slower copper wires for the final link to a customer's home.The probe has been prompted by consumer complaints and calls from MP Matt Warman to investigate.Mr Warman said ISPs were misleading customers by giving them copper when they expected fibre....
BBC
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Microsoft and Verizon announced Thursday an update to the partnership that has long existed in various iterations between Yahoo, AOL and Bing search ad networks. Verizon-owned Yahoo and AOL are under the umbrella of Verizon Media Group, formerly known as Oath. Microsoft and Yahoo have had a long, somewhat convoluted and sometimes strained partnership that traces back to 2009. What is changing? Microsoft’s Bing Ads will be the exclusive search adverting platform for Verizon Media properties...
SEARCH ENGINE LAND
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Responding to the furor over brand safety, Adobe on Thursday said it added Grapeshot to its roster of brand-safety tools for its newly created Adobe Advertising Cloud. Adobe said Grapeshot is its first brand-safety vendor partner since announcing the launch of the Advertising Cloud two weeks ago.Grapeshot makes real-time technology that scans a Web page for objectionable content before an ad is ever shown. Adobe said it’s offering Grapeshot’s filters, along with similar filters provi...
MEDIAPOST
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EVENTS

Social Media Week Austin
SOCIAL MEDIA WEEK AUSTIN
February 20-22, 2019
Social Media Week Austin (#SMWATX) is designed to empower brands and professionals with a deeper understanding of the tools, strategies and tactics they need to advance themselves and their organizations in the ever-evolving fields of social media and digital marketing.

Social Media WA Summit
SOCIAL MEDIA WA SUMMIT
February 20-22, 2019
Social Media WA Summit provides leading case studies exploring strategic planning for driven social media excellence, measuring ROI on social media activity and a look into the next wave of social media platforms. This summit brings together key social media experts to deliver case studies, insights...