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AWS | December 02, 2022
At AWS re:Invent, Amazon Web Services (AWS), an Amazon.com, Inc. company (NASDAQ: AMZN), today announced that Yahoo has selected AWS as its preferred public cloud provider for its advertising technology business Yahoo Ad Tech. Building on its longtime relationship with AWS, Yahoo Ad Tech is migrating all of its advertising technology workloads—including its media-buying and supply-side platforms, analytics, and identity solutions and products—from its on-premises data centers to AWS....
Bombora | August 19, 2022
Bombora, the leading provider of B2B Intent data solutions, is a finalist in Adweek’s annual Readers’ Choice: Best of Tech Awards in the “Best Data Supplier” category. This is the fourth year that Adweek has recognized the top advertising and marketing technology providers via a readers’ choice poll. Finalists are selected by Adweek’s editorial team. This is the first time Bombora has been named a finalist. "The...
Hepsiburada | November 15, 2021
Hepsiburada (NASDAQ: HEPS), a leading Turkish e-commerce platform, today announces a joint performance advertising platform in partnership with Facebook. Managed Partner Ads (MPA) is a next-generation social media advertising platform designed to be used exclusively by Hepsiburada's small and mid-size enterprises (SMEs). The platform allows SMEs to place targeted adverts on Facebook and Instagram. Once live, the adverts will be seen by millions of potential customers on Facebo...
Advertiser Platforms
MGID | November 15, 2022
MGID, the global advertising platform, has announced the launch of interactive rich media ads across its portfolio of premium publishers, driving effectiveness for advertisers through increased audience engagement and attention. MGID’s interactive rich media format will allow consumers to engage with ads by dragging and tapping the screen, revealing additional perspectives of an image and extra content. Enriched with all the benefits of MGID’s existing ad formats, incl...
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