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EVENTS

VideoNuze
VIDEONUZE'S 9TH ANNUAL VIDEO ADVERTISING SUMMIT
May 29-29, 2019
VideoNuze's 9th annual Video Advertising Summit will bring together 300+ industry executives and 30+ speakers for the industry’s premier day of learning and networking. Learn about the biggest industry trends and take away actionable data. The Video Ad Summit is a must-attend day for conte...

Advertising Week Asia
ADVERTISING WEEK ASIA
May 28-30, 2019
Advertising Week is a worldwide gathering of marketing, advertising, technology and brand professionals. From daytime seminars and workshops featuring some of the industry’s brightest minds to organized networking and world-class entertainment, Advertising Week is a one-of-a-kind experience.

Ardmore Advertising and Marketing


Ardmore is a fully integrated team of people across Strategic Planning, Account Management, Creative, Media, Design, Digital, Finance and Administration. We’re responsible for the most prolific creative output in Northern Ireland.We offer through-the-line campaign solutions, delivered with intellect, passion, insight, understanding and determination.

RELATED NEWS


The ad industry saw some important events in 2017 - from a renewed focus on brand safety and the rise of fake news to the massive disruptions in the telecom industry (read Jio's launch in India). As another year draws to an end, marketers and brands are reflecting on their strategies and subsequent performances for them to implement (or do away) with a few things next year. On that thought, I have highlighted a few foreseeable trends that will take centre-stage in the coming year....
ADAGE INDIA
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Facebook is opening up its Creative Hub to “the entire global advertising and marketing community,” letting them experiment with ad formats and ideas before unleashing them on the public.The hub lets creative agencies preview and share mock-ups with stakeholders and collaborate on and experiment with content creation.The platform was initially launched to a select number of partners back in June during the Cannes Lions International Festival of Creativity.The hub includes an Inspirat...
NETIMPERATIVE
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Analytics firm Enders predicts £1 billion ($1.3 billion) of revenue will disappear from the U.K. newspaper industry between 2011 and 2019. Last year was a particularly bad one for the U.K.’s print newspapers: The closure of Trinity Mirror’s New Day after two months, plus the Independent’s shuttering of its print edition are just two examples of mounting pressures facing the print industry....
DIGIDAY
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Google has announced a whole bunch of new ad categories and they're coming to a phone near you. This week's Google Marketing Live event produced several new options to make Android and iOS just that little bit more ad-heavy. For 'little', read 'understatement'. They include 'gallery ads' which will allow you to swipe through images, which will become part of the search process on mobile. They'll also form part of the 'Discover' option in the Google Ass...
THE INQUIRER
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PG&E Corp. was accused of putting its “reputation above public safety” in a lawsuit that says the power company spends too much on advertising and not enough on preventing devastating Northern California wildfires like the blaze that destroyed the town of Paradise last month. While the cause the Camp Fire remains undetermined, residents alleged in a complaint filed Monday that the utility’s “dysfunctional risk assessment methodologies” have failed to improve eve...
BLOOMBERG
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Digital marketing is something that is essential in any business these days, particularly in a world where millennials have lots of purchasing power. If it’s not something that you have incorporated into your overall business strategy as yet – you run the risk of being left behind. We have put together six benefits of digital marketing to give you an idea as to how important it is to implement this as part of your business. If you are looking to skill up on this – there are als...

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EVENTS

VideoNuze
VIDEONUZE'S 9TH ANNUAL VIDEO ADVERTISING SUMMIT
May 29-29, 2019
VideoNuze's 9th annual Video Advertising Summit will bring together 300+ industry executives and 30+ speakers for the industry’s premier day of learning and networking. Learn about the biggest industry trends and take away actionable data. The Video Ad Summit is a must-attend day for conte...

Advertising Week Asia
ADVERTISING WEEK ASIA
May 28-30, 2019
Advertising Week is a worldwide gathering of marketing, advertising, technology and brand professionals. From daytime seminars and workshops featuring some of the industry’s brightest minds to organized networking and world-class entertainment, Advertising Week is a one-of-a-kind experience.