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EVENTS

VideoNuze
VIDEONUZE'S 9TH ANNUAL VIDEO ADVERTISING SUMMIT
May 29-29, 2019
VideoNuze's 9th annual Video Advertising Summit will bring together 300+ industry executives and 30+ speakers for the industry’s premier day of learning and networking. Learn about the biggest industry trends and take away actionable data. The Video Ad Summit is a must-attend day for conte...

Advertising Week Asia
ADVERTISING WEEK ASIA
May 28-30, 2019
Advertising Week is a worldwide gathering of marketing, advertising, technology and brand professionals. From daytime seminars and workshops featuring some of the industry’s brightest minds to organized networking and world-class entertainment, Advertising Week is a one-of-a-kind experience.

Evok Advertising


Founded in 2002 with a single-minded goal: to create advertising communications that motivate consumers. Our clients range from companies just beginning to market themselves or introduce new products or services, to established businesses seeking to strengthen their image, awareness among consumers and overall brand position. The evok team dedicates itself to fully understanding who your audience is, what’s important to them and what motivates them to action. We produce creative with a distinctive image and brand position that reaches your target market with effective precision while staying on time and on budget. We strongly believe in building lasting relationships with clients – becoming a partner instead of just a vendor. For us to achieve this, clients need to be happy with our creative work and our service. It’s important that we deliver on both fronts, and we have fun doing it.

RELATED NEWS


Channel 4 has announced a new VoD ad format, which was developed by video tech firm Innovid, that allows advertisers to incorporate the first names of viewers into their ads.Among the launch partners for the supposedly “groundbreaking” format are Foster’s and 20th Century Fox, with the latter utilising it for its new horror prequel Alien Covenant (see above)....
MARKETING WEEK
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U.S. Spanish-language media giant Univision Communications  revealed a dip in profits during the first quarter ending March 31, 2017, as it reported a net income of $58.1 million, compared to $66.7 million over the same time frame last year. The company was impacted by a $9.5 million after-tax loss on the reduction of its debt....
VARIETY
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Yes, a lot has been written about the rise of chatbots, the digital assistants that can live in places where we spend time, like Slack and Facebook Messenger.Brands jumped in early order flowers in Facebook Messenger or tacos in Slack and there are chatbots for customer service, health advice and personal shopping assistance, just for a start. But what about chatbots to make the daily work of the digital marketer easier? There’s a chatbot for that. There are now a handful of chatbots desig...
MARKETING LAND
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Alex Stamos,  Facebook’s former chief security officer, who left the company this summer to take up a role in academia, has made a contribution to what’s sometimes couched as a debate about how to monetize (and thus sustain) commercial end-to-end encrypted messaging platforms in order that the privacy benefits they otherwise offer can be as widely spread as possible. Stamos made the comments via Twitter, where he said he was indirectly responding to the fallout from a Forbes int...
TECHCRUNCH
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Alphabet-owned Google has confirmed that it will increase the transparency of political adverts in time for upcoming elections to the European Parliament as the digital giant seeks to mend fences with politicians on the other side of the Atlantic. A new policy will be introduced requiring political advertisers to file an application for pre-vetting before they may book a political ad, minimizing the risk of external states and actors being allowed to maliciously influence results. The measures f...
THE DRUM
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Merkle (www.merkleinc.com), a leading technology-enabled, data-driven performance marketing agency, announced the release of its Q2 2016 Digital Marketing Report today. The report includes insights on recent Google product announcements and other contributors to Google’s growth rate. It also contains analysis on whether Facebook can sustain its impressive results, as well as observations on Yahoo’s big move to show Google search ads as traffic from its Gemini platform and Bing declin...
MERKLE
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EVENTS

VideoNuze
VIDEONUZE'S 9TH ANNUAL VIDEO ADVERTISING SUMMIT
May 29-29, 2019
VideoNuze's 9th annual Video Advertising Summit will bring together 300+ industry executives and 30+ speakers for the industry’s premier day of learning and networking. Learn about the biggest industry trends and take away actionable data. The Video Ad Summit is a must-attend day for conte...

Advertising Week Asia
ADVERTISING WEEK ASIA
May 28-30, 2019
Advertising Week is a worldwide gathering of marketing, advertising, technology and brand professionals. From daytime seminars and workshops featuring some of the industry’s brightest minds to organized networking and world-class entertainment, Advertising Week is a one-of-a-kind experience.