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EVENTS

The Social Media Marketing Conference
THE SOCIAL MEDIA MARKETING CONFERENCE
December 18-18, 2018
The Social Media Marketing Conference is a platform to learn how to make social media connections to your business, new tools and new ways to grow your business you may not have thought of, the most common mistakes being made spot them on the horizon and take a detour, and how to define your strateg...

20th International Conference on Advertising Management
20TH INTERNATIONAL CONFERENCE ON ADVERTISING MANAGEMENT
December 17-18, 2018
The ICAM 2018: 20th International Conference on Advertising Management aims to bring together leading academic scientists, researchers and research scholars to exchange and share their experiences and research results on all aspects of Advertising Management. It also provides a premier interdiscipli...

Anson-Stoner


Anson-Stoner is a full service advertising agency that specializes in leveraging brands to increase bottom lines. With expertise in advertising, research, brand strategy, media planning and buying, public relations, promotion and interactive design and development, Anson-Stoner provides tailored services to meet the needs of each client. Since its inception in 1983, Anson-Stoner has been consistently recognized for its work with numerous local, regional and national awards, including the prestigious Radio Mercury Award. Anson-Stoner is based in Winter Park, Fla and has been a member of the American Association of Advertising Agencies (AAAA) since 1985.

RELATED NEWS


Artificial intelligence (AI) is surging in ad/mar tech land. Or resurging, depending on how good your memory is.IBM continues to push Watson, and, in the run-up to their respective conferences, Salesforce and Oracle talked up their own AI initiatives. Also, Google, Facebook, IBM, Microsoft and Amazon banded together to create best practices around AI technologies.And startups like Adgorithms, Boomtrain, Cognitiv, Kenshoo, Lattice Engines, Rocket Fuel and numerous others continue to extol the vir...
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From the organisers point of view on Goafest 2017, it could well be, “phew, it’s finally over”. The countless days of dealing with agencies big and small. And of dealing with egos that come only in one spec: giant-sized.But this year’s Goafest leaves us wondering if the day shall finally come, when the voice of the younger agency (see, we did not use the word, small) shall be heard loud and clear. At least that’s beginning to show in this year’s awards tally.&...
CAMPAIGN INDIA
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Rocket Fuel is a programmatic marketing platform that has DSP and DMP offerings and works with a range of political and advocacy groups. Clinton started early with a classically robust campaign strategy. She spent on TV and digital advertising using the DNC to build on Obama’s success. Trump relied heavily on social media and Twitter to build his base of supporters and drive the conversation in the primaries. Recently, Donald Trump has moved into the traditional realm of political advertis...
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Mobile Ads Grow: New figures from WARC put mobile at 23% of all ad spending worldwide, placing the medium behind television. WARC projected that mobile ad spending will grow by 35.2% this year to total $98.3 billion.
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The Gift of Amazon: According to Gift Card Granny, Amazon is the top chose for people receiving a gift card, with Walmart, Target and Starbucks trailing the ecommerce giant. The survey found that 44% of respondents had used a mobile gift card app to make ...

EMARKETER
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For India’s internet companies, advertising on Google is becoming increasingly expensive as more traditional offline businesses are now taking to campaigning on the web. In the past five years, prices for keywords on Google’s AdWords platform have gone up three to five times in certain verticals. While the bulk of this increase was driven by cash-flush start-ups willing to burn millions to woo customers, prices remain high owing to demand from traditional offline players. While inter...
BUSINESS STANDARD
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One ad couldn’t have been more obviously political. Targeted to people aged 18 and older, it urged them to “vote YES” on June 5 on a ballot proposition to issue bonds for schools in a district near San Francisco. Yet it showed up in users’ news feeds without the “paid for by” disclaimer required for political ads under Facebook’s new policy designed to prevent a repeat of Russian meddling in the 2016 presidential election. Nor does it appear, as it shoul...

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EVENTS

Digital Marketing
DIGITAL MARKETING
December 04-18, 2018
Digital marketing allows businesses to connect with customers like never before. With an estimated 3.2 billion active social media users worldwide, businesses can’t afford to miss out on opportunities to engage with customers in the digital world. Learn how to select the right marketing strate...

The Social Media Marketing Conference
THE SOCIAL MEDIA MARKETING CONFERENCE
December 18-18, 2018
The Social Media Marketing Conference is a platform to learn how to make social media connections to your business, new tools and new ways to grow your business you may not have thought of, the most common mistakes being made spot them on the horizon and take a detour, and how to define your strateg...