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EVENTS

CREATIVE DIGITAL MARKETING
CREATIVE DIGITAL MARKETING
February 21-21, 2019
In today’s world, digital is everything; and we mean everything. If you want customers and more importantly repeat customers then you need to make digital your best friend. Social Networks have not only been pervasive, but they have also crept into everyone’s daily lives. Leveraging on t...

Advertising Week LATAM
ADVERTISING WEEK LATAM
February 19-21, 2019
Young professionals age 25 and under are eligible to purchase the NewGen Delegate Pass, which includes all Delegate Pass level benefits offered at a discount. Proof of date of birth is required to purchase. If you want to learn from the brightest in the industry, have access to all daytime sessions ...

Acento Advertising


For 30 years, Acento has been a leading independent, full-service integrated marketing communications agency focused on the U.S. Hispanic and total US markets advertising. The agency provides Hispanic advertising and integrated communications services for clients including Wells Fargo, Century Link, Pollo Campero, Northgate/Gonzalez Markets, TWN Sports, Western Dental, and others.

RELATED NEWS


Google, the most popular search engine in the world, has about 94% of the mobile search engine market share worldwide and a 92% share on all platforms.1 About 800 million people use the service every month helping the search engine giant to sell over $100 billion dollars of online ads in 2018 alone.2 A large part of Google’s revenue comes from digital agencies, but competition has grown in the ever-expanding online advertising marketplace. One of the reasons for the big competition between...
MARTECH SERIES
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LinkedIn has rebuilt company pages from the ground up, which comes with a powerful new content suggestions feature. The rebuilding of LinkedIn company pages comes with a rebranding as well, now known simply as “LinkedIn Pages.” A series of new features will soon be rolled out to LinkedIn Pages designed to help businesses better communicate with their audience. One of the key ways businesses create better conversations is by sharing the right content. To make that easier, LinkedIn is ...
SEARCH ENGINE JOURNAL
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For the past six months or so, Facebook has been warning investors that it will max out the number of ads it can stuff into people’s news feeds sometime around the middle of 2017. The company has made this warning because its ad revenue growth will likely slow as a result. Facebook has options to alleviate the ad load pressure, like pushing more ads on Messenger, Audience Network and Instagram, the latter seeming best-positioned to shoulder the load. But not yet.Despite Instagram’s s...
MARKETING LAND
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Google parent Alphabet saw its advertising revenue surge thanks to mobile search, YouTube and its programmatic ad business, it said Thursday during its fourth quarter earnings call.The company saw overall revenue of $26.1 billion for the quarter ending Dec. 31, up 22% from the same time last year. Ad revenue generated about $22.4 billion, up 17% year-over-year, Google said. Net income was $5.33 billion, up from $4.92 billion.Mobile ads currently cost significantly less than desktop ads, but the ...
ADAGE INDIA
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Comcast’s NBCUniversal broadcast and cable advertising revenue slipped in the second quarter, with overall TV revenue higher, due to distribution gains. Broadcast revenue grew 5.3% to $2.2 billion, largely due to retransmission and content licensing revenue. Retrans fees were up 36.1% and content licensing 2.1% higher. Ad revenue dropped 1.2%, due to a continued decline in audience. NBC charged slightly higher individual ad pricing rates....
MEDIAPOST
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The University of Derby has handed its contact for advertising and marketing services to Education Cubed. Following an electronic tender process in which seven agencies submitted their applications, the University chose to appoint the digital marketing agency that specializes in working with education providers. As a result, the agency has been handed the contract to supply advertising and marketing services for the University of Derby's Marketing and Communications Department. Brighton-base...
THE DRUM
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EVENTS

Advertising Week LATAM
ADVERTISING WEEK LATAM
February 19-21, 2019
Young professionals age 25 and under are eligible to purchase the NewGen Delegate Pass, which includes all Delegate Pass level benefits offered at a discount. Proof of date of birth is required to purchase. If you want to learn from the brightest in the industry, have access to all daytime sessions ...

CREATIVE DIGITAL MARKETING
CREATIVE DIGITAL MARKETING
February 21-21, 2019
In today’s world, digital is everything; and we mean everything. If you want customers and more importantly repeat customers then you need to make digital your best friend. Social Networks have not only been pervasive, but they have also crept into everyone’s daily lives. Leveraging on t...