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EVENTS

Social Media WA Summit
SOCIAL MEDIA WA SUMMIT
February 20-22, 2019
Social Media WA Summit provides leading case studies exploring strategic planning for driven social media excellence, measuring ROI on social media activity and a look into the next wave of social media platforms. This summit brings together key social media experts to deliver case studies, insights...

Social Media Week Austin
SOCIAL MEDIA WEEK AUSTIN
February 20-22, 2019
Social Media Week Austin (#SMWATX) is designed to empower brands and professionals with a deeper understanding of the tools, strategies and tactics they need to advance themselves and their organizations in the ever-evolving fields of social media and digital marketing.

Affinnova, Inc.


Affinnova is a global marketing technology company that dramatically improves innovation and marketing success rates. Powered by Affinnova’s optimization algorithms and predictive analytics and insights, marketers can explore a substantially wider creative space of product, advertising and design ideas, quickly identifying which will perform best in the market.

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Digital advertising in the country is expected to cross the Rs 255 billion mark in 2020, growing at a CAGR of 33.5 per cent, a CII-KPMG report said. According to industry estimates, digital advertising in the country is projected to be at Rs 7,044 crore by end of 2016. "India is one of the fastest growing advertising markets globally with an estimated growth of 15.5 per cent in 2016, driven by a large consumer base and a burgeoning e-commerce industry. "Although the share of digital ad...
ECONOMICTIMES
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Breaking news has always been problematic for Facebook, with the flow of News Feed sharing, and the added technicalities of the News Feed algorithm, impeding real-time updates and making it difficult for users to stay up to date. Twitter’s generally the platform of choice for this type of content, but Facebook which more than 45% of US users turn to for news content has long been looking for ways to boost this type of usage, with its ‘Trending News’ module the most prominent of...
SOCIAL MEDIA TODAY
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US programmatic digital display ad spending will reach $32.56 billion by the end of 2017, eMarketer projects. By 2019, more than four in five US digital display ad dollars, or $45.72 billion, will flow via automated means....
EMARKETER
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With the launch of DirectTV now earlier this month, cord cutting at scale is likely about to get very real. But will we unleash the real potential of it or make the same mistakes of the past? People in an industry tend to see things rather differently from people outside of it and have their own special flavors of irrelevant distractions, such as streaming vs broadcast and the nonsense fight between TV and video. Even in my role as tech support to my agency and head of innovation I've no ide...
ADWEEK
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Facebook is allowing users of its virtual reality (VR) social hangout feature Facebook Spaces to broadcast through its Facebook Live video streaming feature, per Variety. Facebook Live and Facebook Spaces are integrated via a virtual camera that captures actions possible in Spaces such as looking at regular and 350-degree videos, drawing with virtual markers and bringing Messenger users into conversations through video calls. Through Facebook Live, Spaces users can interact with audiences using ...
MARKETING DIVE
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The group, Priorities USA Action, is spreading $6 million across nine television markets in three states, according to a Democratic media buyer. Some of the spending will occur in Wisconsin, a state where the group had not previously spent any money this election and where Donald J. Trump is running close to Mrs. Clinton.
Priorities USA Action will also spend money in Miami and Jacksonville, Fla., for the first time, while adding to its spending across cities in Pennsylvania....

NYTIMES.COM
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EVENTS

Social Media WA Summit
SOCIAL MEDIA WA SUMMIT
February 20-22, 2019
Social Media WA Summit provides leading case studies exploring strategic planning for driven social media excellence, measuring ROI on social media activity and a look into the next wave of social media platforms. This summit brings together key social media experts to deliver case studies, insights...

Social Media Week Austin
SOCIAL MEDIA WEEK AUSTIN
February 20-22, 2019
Social Media Week Austin (#SMWATX) is designed to empower brands and professionals with a deeper understanding of the tools, strategies and tactics they need to advance themselves and their organizations in the ever-evolving fields of social media and digital marketing.