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Twitter | April 05, 2022

Tesla CEO Elon Musk has become Twitter's largest shareholder by acquiring 9.2% stakes worth a value of 2.9 bn. On Monday, March 4, 2022, Musk's move was revealed through a filing disclosed by US Securities and Exchange Commission. After this announcement, Twitter's stocks rose 27%. Musk's Twitter account currently has over 80 Million followers. Musk has made numerous announcements about his business by using Twitter as a platform. However, recently Musk has been cr...

Ad Tech and Martech

Accesswire | August 23, 2023

Adcore Inc. (the "Company" or "Adcore") (TSX:ADCO)(OTCQX:ADCOF)(FSE:ADQ), a leading e-commerce advertising management and automation platform to leverage digital marketing in an effortless and accessible way, is pleased to announce it has entered into an agreement to provide digital advertising technology and services for one of Australia's top online apparel retailers, Runaway The Label. Under the terms of the agreement, Adcore will manage Runaway The La...

adweek | February 28, 2020

U.S. mobile advertising revenue is now worth $70 billion, according to IAB numbers. And the in-app mobile advertising economy–ads not served across the mobile web–is forecast to be worth $226 billion across the globe by 2025.n But a cloud hovers above the space because the industry’s major platform providers (with regulators peering over their shoulders) are growing increasingly preoccupied with privacy. Last month, Google confirmed it would retire the use of cookies for ad tar...

Google | June 16, 2020

Google continues a busy few months of ad policy updates and changes, this time dealing with ad creative and imagery, along with pausings for violations. It’s been a busy few weeks for Google Ads and their policy updates.