Native 20

Advertiser Platforms

Making Science | September 13, 2021

Making Science, a technological and digital marketing consultancy specialising in e-commerce and digital transformation, has acquired Agua3 Growth Engines, home of Ad-Machina’s Ad tech technological platform. With this acquisition, the consultancy is expanding its product portfolio with a scalable platform that optimises search engine campaigns by providing natural language processing solutions. Ad-Machina has previously improved the performance of larger clients campaigns by over 30%.
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Ad Networks

SmartAsset | December 30, 2021

SmartAsset, an online destination for financial advice and marketplace that connects consumers to financial advisors, launched a national TV campaign this week in partnership with All-Inclusive TV agency Marketing Architects. Founded in 2012, SmartAsset is an award-winning financial technology company that helps more than 75 million people each month make smart financial decisions through free data-driven content, personalized calculators and educational tools. Additionally, Smart...

Ad Networks

ENGINE Media | January 28, 2022

ENGINE Media Exchange (EMX), a leading SSP and end-to-end technology solution, and Audigent, the leading data activation, curation, and identity company, have teamed-up to expand the first-party data capabilities of EMX's Data Connected Marketplace™. As a result, digital media buyers using EMX's SSP will benefit from Audigent's SmartPMP™ product, which leverages inventory and data from established publisher and data partners. Audigent also provides digital media buyers wi...

Google | August 06, 2020

Google Ads is making several changes to app campaigns that are designed to simplify the creation process and and generate more conversions. App campaigns in Google Ads can now be optimized specifically for driving as many app installs within as short a timeframe as possible. An update coming later this year will simplify the campaign creation process with a new tool for optimizing images. Here’s more about each of these updates to app campaigns. Maximize Conversions Bidding in App Campaign...