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EVENTS

Social Media WA Summit
SOCIAL MEDIA WA SUMMIT
February 20-22, 2019
Social Media WA Summit provides leading case studies exploring strategic planning for driven social media excellence, measuring ROI on social media activity and a look into the next wave of social media platforms. This summit brings together key social media experts to deliver case studies, insights...

Social Media Week Austin
SOCIAL MEDIA WEEK AUSTIN
February 20-22, 2019
Social Media Week Austin (#SMWATX) is designed to empower brands and professionals with a deeper understanding of the tools, strategies and tactics they need to advance themselves and their organizations in the ever-evolving fields of social media and digital marketing.

Adknowledge


Adknowledge is a digital advertising technology company, specializing in helping demanding clients get a great ROI from their digital media spending, in a brand safe way, at scale. Our ROI-obsessed approach to advertising is shaped by our engineering and data-led methodology, and by more than a decade of experience working closely with high-performance advertisers in eCommerce, lead generation and social gaming.

RELATED NEWS


Facebook continues to be the number 1 social networking app on overall downloads, especially due to the first position in the Google Play store. However, on Apple Store, TikTok was the number 1 app installed worldwide, according to SensorTower data. Julia Chan, Market Analyst at SensorTower, says Facebook and TikTok accounted for 50 percent of the top 10 apps’ total installs. The numbers are not so different in the US, where Facebook was also the number 1 app to be downloaded in 2018. Face...
PAY-PER-CLICK
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Facebook announced a crackdown on spam characterized by “coordinated inauthentic behavior.” The spammers avoided detection by using the engaging content. The content itself was not spammy. Thus, Facebook changed tactics by using behavior signals to identify the spammers. Facebook is targeting a kind of spam that uses knowledge of Facebook’s algorithms to generate traffic to websites laden with advertising. This is a spammy and non-conventional form of social media optimization....
SEARCH ENGINE JOURNAL
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MTR Advertising The Best of the Best Awards has been held annually since 2002, this year marked the 15th anniversary with the theme “Create A New Future”.Aiming to carry on the successful evolution and innovation excellence to the future, the awards have already become a highly anticipated annual event for the industry and the Hong Kong public at large.To celebrate distinguished achievements and creative excellence in MTR advertising and recognise the outstanding contributions made b...
MARKETING INTERACTIVE
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The long-standing duopoly that exists between Alphabet (GOOGL) subsidiary Google and Facebook (FB) in the realm of online video advertising may soon become an oligopoly. And, for both incumbents, which together control 85% of online ad dollars, an oligopoly might be their best-case scenario when considering Amazon (AMZN) may enter the mix.
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NASDAQ
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A new poll from StubHub reveals the important role social media plays for live events. The survey, which polled individuals in North America ages 18 to 65 who have attended at least one live event within the past year, found that 62% of respondents had used Facebook to discover a live event, more than any other platform. In addition, 63% of Gen Zers used Snapchat during a live event, compared with just 40% of millennials....
EMARKETER
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Facebook Inc. admitted Wednesday that it asked an opposition-research company to investigate billionaire George Soros over his criticism of the social network. In an internal memo released publicly late Wednesday, Elliot Schrage, Facebook’s outgoing head of communications and policy, said he was responsible for hiring the company, Definers Public Affairs, to investigate who was behind the “Freedom From Facebook” campaign. “In January 2018, investor and philanthropist Geor...
MARKETWATCH
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EVENTS

Social Media Week Austin
SOCIAL MEDIA WEEK AUSTIN
February 20-22, 2019
Social Media Week Austin (#SMWATX) is designed to empower brands and professionals with a deeper understanding of the tools, strategies and tactics they need to advance themselves and their organizations in the ever-evolving fields of social media and digital marketing.

Social Media WA Summit
SOCIAL MEDIA WA SUMMIT
February 20-22, 2019
Social Media WA Summit provides leading case studies exploring strategic planning for driven social media excellence, measuring ROI on social media activity and a look into the next wave of social media platforms. This summit brings together key social media experts to deliver case studies, insights...