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EVENTS

Interactive Advertising Bureau Video Leadership Summit
INTERACTIVE ADVERTISING BUREAU VIDEO LEADERSHIP SUMMIT
July 15-16, 2019
The Interactive Advertising Bureau Video Leadership Summit is a gathering of very senior-level industry stakeholders, 70+ media, agency, brand, and technology executives who come together to break through the silos that typically isolate conversations and negotiations with the shared goal of shaping...

MozCon
MOZCON
July 15-17, 2019
Join us for a three-day, a one-track conference full of forward-thinking, tactical sessions in SEO, growth marketing, the mobile landscape, analytics, content marketing, and more. At MozCon you'll connect with our amazing community of industry leaders, chat with the speakers and Moz staff, pick ...

Inform, Inc


Inform optimizes and automates digital publishing with proprietary video placement solutions to add highly-relevant, brand-safe content that generates engagement and revenue at no cost.

RELATED NEWS


African Bank has appointed Black River FC as it's above the line (ATL) advertising agency. According to African Bank, the appointment comes at a time when it is entering a new era as a fully-fledged retail bank and starting to play an increasingly significant role in changing banking in South Africa. This year, African Bank will launch MyWORLD™, its new banking product. This will enable customers to access a range of financial products with the bank, all under one roof. It is anticipat...
MEDIA UPDATE
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Amanda Harrison, Marketing Manager at Flashtalking questions what good online advertising looks like.What does good online advertising look like? A question I ask myself on a daily basis.In an era where the majority of our time is spent looking at screens, it’s not surprising that these screens have become flooded with online ads at every opportunity possible. We’re exposed to an estimated 3,000 online ads per day, which is an astonishing number and emphasises the importance for ads ...
IAB UK
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Facebook is taking steps to reduce the reach of sensationalist and provocative content. In other words, Facebook’s news feed algorithm will be demoting what’s commonly referred to as clickbait. This was announced in a blog post written by Mark Zuckerberg in which he details the ways Facebook will be dealing with problematic content going forward. Zuckerberg refers to clickbait content as “borderline.” It doesn’t quite break Facebook’s rules, but it does lead t...
SEARCH ENGINE JOURNAL
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Outside of a handful of ads, I wasn’t impressed with the commercials that accompanied Super Bowl LI last night, and I’m not the only one.For the second year in a row several of Cincinnati’s advertising experts said the annual parade of high-dollar marketing seemed to fall flat. Pretty weak sauce this year in my opinion,” ColorNine senior vice president and director of client services Andrea Kilgore told me in her analysisTapestry Strategy president and brand weaver R...
BIZJOURNALS
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Facebook says it is going to spend $300 million over the next three years to support journalism. Does that sound familiar? Here’s why: Ten months ago, Google said it was going to spend $300 million over three years to support journalism. Facebook says it’s just a coincidence that it landed on the same dollar amount that its primary competitor landed on last year. But I’m not complaining. In part because I want Google and Facebook to spend money supporting journalism. And also b...
RECODE
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Protected Species combines a minimalist aesthetic with high spec technical performance features.twitter share button facebook share button pinterest share button  British outwear clothing brand Protected Species has appointed Run2 Digital to undertake all elements of the company’s digital marketing strategy.Protected Species was launched in 2014 by Rebecca McElligot, who combined a minimalist aesthetic with high spec technical performance features to create stylish waterproof raincoat...
THEDRUM
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EVENTS

Interactive Advertising Bureau Video Leadership Summit
INTERACTIVE ADVERTISING BUREAU VIDEO LEADERSHIP SUMMIT
July 15-16, 2019
The Interactive Advertising Bureau Video Leadership Summit is a gathering of very senior-level industry stakeholders, 70+ media, agency, brand, and technology executives who come together to break through the silos that typically isolate conversations and negotiations with the shared goal of shaping...

Digiday Brand Summit
DIGIDAY BRAND SUMMIT
July 15-17, 2019
For brand marketers, the most difficult thing about their jobs is how much they’ve changed. Over the past few years, the industry has undergone a seismic shift. The rise of direct-to-consumer brands has created new competition, and new ways of marketing. Platforms are growing in capabilities, ...