Autotrader, launched in 1998 and headquartered in Atlanta, Ga., is the Internet's leading auto classifieds marketplace and consumer information website. Autotrader aggregates in a single location almost 4 million vehicle listings from 40,000 dealers and 250,000 private owners, which provide the largest selection of vehicles attracting more than 14 million qualified buyers each month. Through innovative merchandising products such as multiple photos and comprehensive search functionality, Autotrader unites buyer and seller online - dramatically improving the way people research, locate and advertise vehicles. Autotrader is a majority-owned subsidiary of Cox Enterprises. The venture capital firm Kleiner Perkins Caufield & Byers is also an investor.