Nervora

cnbc | February 20, 2020

The digital company working for Mike Bloomberg’s presidential campaign has hired another executive from a premier advertising firm, as the billionaire former New York mayor’s organization churns out waves of digital content to support his candidacy. The company, Hawkfish, recently hired Tim Castree, former North America CEO of WPP Group subsidiary GroupM, according to people with direct knowledge of the matter who declined to be named as these decisions have not been made public. Gro...

Ad Tech and Martech

AWS | December 02, 2022

At AWS re:Invent, Amazon Web Services (AWS), an Amazon.com, Inc. company (NASDAQ: AMZN), today announced that Yahoo has selected AWS as its preferred public cloud provider for its advertising technology business Yahoo Ad Tech. Building on its longtime relationship with AWS, Yahoo Ad Tech is migrating all of its advertising technology workloads—including its media-buying and supply-side platforms, analytics, and identity solutions and products—from its on-premises data centers to AWS....

Advertiser Campaign Management

Volta | October 14, 2022

Volta Inc. (NYSE: VLTA) ("Volta"), an industry-leading electric vehicle ("EV") charging and media company, today announced the support of three-dimensional (“3D”) creative campaigns across the Volta Media™ Network. This capability furthers Volta's commitment to providing advertisers and consumers with an innovative and impactful digital media experience. In addition to 3D features, Volta Media offers a set of dynamic creative options, incl...

Ad Tech and Martech

Sustainable Skylines, VELARY | June 16, 2022

Sustainable Skylines, an advertising technology company reinventing aerial advertising with hybrid drone technologies and advanced data analytics, has emerged from stealth mode. They have formally announced an exclusive partnership with the aviation technology company and drone manufacturer, VELARY. This partnership will continue the collaboration of the two companies on building world-class drone advertising solutions. The exclusive nature of the partnership solidifies both companies' stake...