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EVENTS

Social Media Week Austin
SOCIAL MEDIA WEEK AUSTIN
February 20-22, 2019
Social Media Week Austin (#SMWATX) is designed to empower brands and professionals with a deeper understanding of the tools, strategies and tactics they need to advance themselves and their organizations in the ever-evolving fields of social media and digital marketing.

Social Media WA Summit
SOCIAL MEDIA WA SUMMIT
February 20-22, 2019
Social Media WA Summit provides leading case studies exploring strategic planning for driven social media excellence, measuring ROI on social media activity and a look into the next wave of social media platforms. This summit brings together key social media experts to deliver case studies, insights...

Adcetera


Adcetera is a Houston-based advertising, marketing and strategic communications firm that offers branding, print, interactive, motion and experience services. We have been independently owned and operated since 1982.

RELATED NEWS


The greatest minds of this generation are wasted on advertisement. Or at least, that's what someone who has been there and done that thinks. Like most successful aphorisms, this raises eyebrows, drives heated discussions, and strikes a point or two....
ZDNET
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An ad industry watchdog says it will refer Verizon to the Federal Communications Commission and Federal Trade Commission for refusing to participate in an investigation of ads touting broadband service.The move by the National Advertising Division, a self-regulatory unit administered by the Better Business Bureau, stemmed from cable company Comcast's challenge to Verizon's ad boasts, including claims that "Only FiOS gives you equal upload and download speeds" and that FiOS is t...
MEDIAPOST
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If you’re wondering why you got the same Apple News push alert from CNN a half-dozen times Tuesday afternoon, it wasn’t a coincidence. (CNN said it was an Apple News glitch, something Apple confirmed later.) Now that Facebook is deprioritizing publishers’ posts in the news feed, there’s more urgency for publishers to make direct connections with readers. That means they’re taking push notifications more seriously....
DIGIDAY
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U.S. TV advertising revenue is expected to rise from $69.9 billion to $81.7 billion in 2020, at a compound annual growth rate (CAGR) of 3.2 percent. Internet advertising, meanwhile, brought in $59.6 billion in revenue last year, and that number is projected to rise to $93.5 billion by 2020 (9.4 percent CAGR). PwC forecasts that internet advertising will overtake broadcast TV advertising for the first time in 2017....
ADWEEK
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The big four ad revenue-producing digital media companies — Google, Facebook, Twitter and Snap — are expected to see a collective steady 25% increase in ad dollars in the third quarter, according to one analyst....
MEDIAPOST COMMUNICATIONS
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The past two months have been a whirlwind of change for Forbes. The 100-year-old business magazine reduced its number of print issues from 14 to 10, the New York Post reported, and it let go 20 staffers. Longtime chief product officer Lewis D’Vorkin left the company and CEO Mike Perlis left his position, replaced by editor Randall Lane and president and COO Mike Federle, respectively. The head count will stay near its current level of 430, Forbes CRO Mark Howard said, but the company is sh...
DIGIDAY
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EVENTS

Social Media WA Summit
SOCIAL MEDIA WA SUMMIT
February 20-22, 2019
Social Media WA Summit provides leading case studies exploring strategic planning for driven social media excellence, measuring ROI on social media activity and a look into the next wave of social media platforms. This summit brings together key social media experts to deliver case studies, insights...

Social Media Week Austin
SOCIAL MEDIA WEEK AUSTIN
February 20-22, 2019
Social Media Week Austin (#SMWATX) is designed to empower brands and professionals with a deeper understanding of the tools, strategies and tactics they need to advance themselves and their organizations in the ever-evolving fields of social media and digital marketing.