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EVENTS

Advertising Week LATAM
ADVERTISING WEEK LATAM
February 19-21, 2019
Young professionals age 25 and under are eligible to purchase the NewGen Delegate Pass, which includes all Delegate Pass level benefits offered at a discount. Proof of date of birth is required to purchase. If you want to learn from the brightest in the industry, have access to all daytime sessions ...

CREATIVE DIGITAL MARKETING
CREATIVE DIGITAL MARKETING
February 21-21, 2019
In today’s world, digital is everything; and we mean everything. If you want customers and more importantly repeat customers then you need to make digital your best friend. Social Networks have not only been pervasive, but they have also crept into everyone’s daily lives. Leveraging on t...

adHere, Inc


The adHere team brings together experienced Silicon Valley lead generation professionals that have focused specifically on building systems and introducing cutting edge marketing initiatives to increase enrollments in the education lead generation space for over 10 years. The adHere team’s experience combined in with the company’s mission to utilize technology and experience in creating powerful, long lasting, value exchange with every user, client, and partner involved has pushed adHere to the most sought after marketing partner in education enrollment marketing and beyond.

RELATED NEWS


Messaging is the center of mobile, and Facebook wants ads in front of all those eyes. After seeing “promising results from Australia and Thailand,” Facebook Messenger is expandingits display ad beta test that lets businesses buy space between your chat threads. Later this month, a small percentage of users will start seeing ads in the Messenger app’s home tab. Facebook tells TechCrunch that where these ads appear in the inbox “depends on how many threads a user has, the s...
TECHCRUNCH
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Joe Marchese, president of advanced advertising products at Fox Networks Group, has warned that TV networks "bombard" people with too many ads.
In fact, he's advocated for giving people the choice to watch fewer ads during network TV shows. He's even advocated for consumers to use ad blockers....

BUSINESS INSIDER
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While technology has been making more devices “smart”, and we carry phones with all sorts of sensors, these haven’t yet been systematically applied to advertising’s central problem – engagement. The blockchain, however, will make advertising much smarter.Think of the blockchain as a kind of a public spreadsheet. This spreadsheet is stored simultaneously on a bunch of different computers and is encrypted....
B&T
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Facebook has put together a short explainer video with details about how its search results work.
The company says it wants to be more transparent about what’s happening when users search for content on Facebook. Facebook crammed as much information as it could into its less than 2-minute video. Here’s what was revealed. Search results on Facebook are primarily influenced by people’s activity on Facebook. What people do off of Facebook has no impact on its search results...

SEARCH ENGINE JOURNAL
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Trust between advertisers and their agencies may be at an all-time low, but insurance firm Direct Line Group is relying on its media agency to help it set up a programmatic buying unit. Six weeks ago, DLG and its agency, WPP-owned MediaCom, formed a programmatic buying unit for the advertiser. Now, DLG can tweak the CPM it gives to publishers based on the average viewability rates....
DIGIDAY
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The newly-formed Stylist Group is opening its doors to purpose advertisers keen to create or join empowering conversations about modern women. The magazine brand's future success depends on dodging the pitfalls that felled brother title ShortList and its ability to court brands amid heavy industry competition. The Drum sat down with Stylist chief executive Ella Dolphin, and editor-in-chief Lisa Smosarski, to learn the challenges and opportunities facing the title in 2019. The most recent fig...
THE DRUM
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EVENTS

Advertising Week LATAM
ADVERTISING WEEK LATAM
February 19-21, 2019
Young professionals age 25 and under are eligible to purchase the NewGen Delegate Pass, which includes all Delegate Pass level benefits offered at a discount. Proof of date of birth is required to purchase. If you want to learn from the brightest in the industry, have access to all daytime sessions ...

CREATIVE DIGITAL MARKETING
CREATIVE DIGITAL MARKETING
February 21-21, 2019
In today’s world, digital is everything; and we mean everything. If you want customers and more importantly repeat customers then you need to make digital your best friend. Social Networks have not only been pervasive, but they have also crept into everyone’s daily lives. Leveraging on t...