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EVENTS

Advertising Week LATAM
ADVERTISING WEEK LATAM
February 19-21, 2019
Young professionals age 25 and under are eligible to purchase the NewGen Delegate Pass, which includes all Delegate Pass level benefits offered at a discount. Proof of date of birth is required to purchase. If you want to learn from the brightest in the industry, have access to all daytime sessions ...

CREATIVE DIGITAL MARKETING
CREATIVE DIGITAL MARKETING
February 21-21, 2019
In today’s world, digital is everything; and we mean everything. If you want customers and more importantly repeat customers then you need to make digital your best friend. Social Networks have not only been pervasive, but they have also crept into everyone’s daily lives. Leveraging on t...

1105 Media


1105 MEDIA, INC. is a leading provider of integrated business-to-business information and media. The markets we serve include Government, Education, Network & Enterprise Computing, Business Intelligence, Office Equipment, Industrial Health & Safety, Compliance, Security, Environmental Protection, Water & Wastewater, and Home Medical Equipment. Our products focus on technology, products, policy, regulation, and news delivered through an assortment of media including print and online magazines, journals, and newsletters; seminars, conferences, executive summits, and trade shows; training and courseware; and web-based services. 1105 Media is based in Chatsworth, CA, with offices throughout the United States and more than 300 employees. The company was formed in April 2006 by Nautic Partners LLC, Alta Communications, and President/CEO Neal Vitale.

RELATED NEWS


Facebook is providing car dealerships with an improved form of advertising through its automotive inventory ads. The ads have been upgraded to allow dealerships to reach move prospective buyers by taking into account visits to other auto and dealer-related Facebook pages, website and apps. According to a recent Facebook IQ survey, 63% of car buyers discover new vehicles online. Previously, dealers could use Facebook’s automotive inventory ads to re-engage people who visited their website o...
MOTOR TRADER
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Small businesses today are competing with a lot of noise.  Consumers are plowing through the clutter as they use DVRs to skip through commercials, install ad-blockers to browse the websites they love without ads interrupting, and customize what shows up in their social media news feeds....
HTTPS://SMALLBIZTRENDS.COM
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First, a bit of background (sorry). Before 1984 and Apple’s “1984,” the Super Bowl ad phenomenon didn’t exist. The much-hailed, sometimes-maligned commercial aired before likes, shares and engagement became important. But the ad went “viral” it was replayed on newscasts around the world for weeks. The spot showed no product, tested terribly and Apple’s board of directors hated it. (Steve Jobs, however, loved it.) Though the ad only aired once, it directl...
DIGIDAY
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Let’s get this over with first: It’s an understatement to say consumers love shopping on Amazon.com.
Year after year, the 23-year-old e-commerce, and cloud computing behemoth rank near the top in the emotional connections a company has with its customers. In another survey, it beats even Apple as the most well-liked tech brand. More than 100 million Amazon Prime subscribers worldwide helped the company generate more than $160 billion in net sales last year. Amazon.com is now t...

SALON
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Snapchat is selling its new Promoted Story ads, which debuted on Black Friday, for $250,000, according to some advertisers. The premium price reflects the fact that the format gives brands their own channel inside the media nerve center of Snapchat, and the ad unit goes to every user in the country, for now....
ADAGE INDIA
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If advertisers’ enforcement of ads.txt can be described a “crawl, walk, run” scenario, then they are no longer needing to crawl publishers’ sites to see if they’ve adopted the industry’s anti-fraud initiative and have begun to walk their dollars to publishers that have uploaded ads.txt files to their sites listing the ad tech firms authorized to sell their inventory programmatically. “We’re probably in the toddler stage where we’re starting t...
DIGIDAY
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EVENTS

Advertising Week LATAM
ADVERTISING WEEK LATAM
February 19-21, 2019
Young professionals age 25 and under are eligible to purchase the NewGen Delegate Pass, which includes all Delegate Pass level benefits offered at a discount. Proof of date of birth is required to purchase. If you want to learn from the brightest in the industry, have access to all daytime sessions ...

CREATIVE DIGITAL MARKETING
CREATIVE DIGITAL MARKETING
February 21-21, 2019
In today’s world, digital is everything; and we mean everything. If you want customers and more importantly repeat customers then you need to make digital your best friend. Social Networks have not only been pervasive, but they have also crept into everyone’s daily lives. Leveraging on t...