ANA BRAND ACTIVATION RELATIONSHIP MARKETING
November 02-02, 2018
USA (United States of America)
Relationship marketing is a strategy designed to foster customer loyalty, interaction and long-term engagement. It is designed to develop strong connections with customers by providing them with information directly suited to their needs and interests and by promoting open communication. There are many paths to building strong relationships with consumers to drive acquisition, cross-sell, and upsell. This ANA Members Only Conference, hosted by Nordstrom, will explore the possibilities and provide insight from both large and small brand perspectives.