20TH INTERNATIONAL CONFERENCE ON ADVERTISING EFFECTIVENESS
December 06-07, 2018
Auckland, New Zealand
The ICAE 2018: 20th International Conference on Advertising Effectiveness aims to bring together leading academic scientists, researchers and research scholars to exchange and share their experiences and research results on all aspects of Advertising Effectiveness. It also provides a premier interdisciplinary platform for researchers, practitioners and educators to present and discuss the most recent innovations, trends, and concerns as well as practical challenges encountered and solutions adopted in the fields of Advertising Effectiveness.