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Online Advertising and its Malcontents with IAB’s Randall Rothenberg

Anthony Ha sits down with Randall Rothenberg, President and CEO of the Interactive Advertising Bureau, to discuss how ad blocking extorts publishers, along with online advertising trends, including VR.

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Mediasmith is an independent San Francisco based media agency, plugging traditional into digital to drive successful client outcomes. Our thought leadership and independence allows us to quickly move across the latest platforms and processes in a truly dynamic way. This approach powers our ability to uncover more opportunity for our clients and consistently improve their bottom line. Mediasmith is proud to be a fully transparent agency relative to costs and data and operates with the highest levels of integrity. Mediasmith was named on the 2015 list of largest San Francisco Advertising Agencies by the San Francisco Business Times.

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