Video advertising-momentum-infographic

Sources: Google internal data from the DoubleClick ad management platforms, DoubleClick Ad Exchange & Google Display Network, 2013. Analysis does not include YouTube, or video ads displayed outside streaming video content. +YouTube TrueView Study, Google/YouTube/Ipsos, US, Jan 2012 *YouTube Skippable Pre Roll Ads Research Study, Google/YouTube/Ipsos, April 2011 68% of all video ads are from Automotive, Retail, Technology, and Consumer Packaged Goods.

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Bloom Advertising Ltd.

We are Bloom. We’re a creative agency with offices in both London & Dublin, specialising in advertising, design and digital communications.This means that we really know how to develop campaigns that help businesses and brands launch, grow and win market share. Or help old brands re-launch or change public behavior.

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Infographic | May 16, 2021

LinkedIn has shared a new overview of its various ad targeting options, along with some tips to help maximize your campaign performance, and reach the right consumers at just the right time via LinkedIn ads. With more businesses re-opening, and looking to return to growth in the wake of the pandemic, that could open up new opportunity, but in order to seize on such, you'll need to ensure the right people are aware of your products and services.

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The Best Times to Post on Social Media According to Research

Infographic | February 18, 2020

Are you looking for ways to generate more engagement on social media? Want to ensure you’re posting at the best times for your audience? While the exact right times to post will vary based on each unique audience group, the team from CoSchedule have put together a guide, based on a range of studies and reports, which highlights when brands in a range of sectors tend to see the most engagement on each of the major social platforms.

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Google Display Ads Dimensions 2021

Infographic | August 19, 2021

According to statistics, 4.72 billion people use the internet worldwide in April 2021. This number accounts for more than 60% of the global population. As a result, having a solid social media presence would undoubtedly assist a business in reaching new heights. Around 2 million websites and applications are part of the Google Display Network. Setting up and optimizing your ads on Google’s Display Network is not a piece of cake, particularly when it comes to the dimensions of the images you are choosing. Google Display Network will display ads in various positions on mobile devices and websites, so you must select the image’s dimensions accordingly. If you use the wrong banner size your campaign’s reach would be severely limited.

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25 Fascinating Years of Digital Advertising

Infographic | December 30, 2019

Digital advertising has come to redefine the marketing landscape, an evolution which has been taking shape since the early 1990s.A key factor that's led advertising to turn digital is ceaseless technological innovation, a phenomenon that's unlikely to slow down. From banner ads to artificial intelligence, digital advertising has traversed an eventful journey in the never-ending pursuit of delivering the right message to the right person at the right time.

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The Ultimate Cheat Sheet for LinkedIn Ad Types

Infographic | February 2, 2020

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How In-App Advertising is Collecting Your Data

Infographic | December 10, 2019

More than 9 in 10 Americans feel they’ve lost control of their personal data to corporations who mine their data from social media, connected devices, and more. But how does this collected data potentially compromise your business? When you have a business phone, these apps are still collecting data about you – where you are making your sales calls, where you are having meetings, and more. Could this data potentially be used to harm your business? What can you do about it?

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Spotlight

Bloom Advertising Ltd.

We are Bloom. We’re a creative agency with offices in both London & Dublin, specialising in advertising, design and digital communications.This means that we really know how to develop campaigns that help businesses and brands launch, grow and win market share. Or help old brands re-launch or change public behavior.

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