The 2017 Big Book Of Webinar Stats

January 24, 2018

With hefty lead generation goals, marketers are constantly searching for new and better ways to attract, engage and delight their audiences. It’s no wonder webinars have emerged as a favorite tactic among B2B marketers, regularly touted as a top source of leads and pipeline.

Spotlight

Harbinger

For 30 years, Harbinger has helped hundreds of clients optimize the debut of their brand, product or purpose in Canada, achieving results that matter most to their success. We have experience leading unique go-to-market strategy, as well as adapting global plans for optimized success across the country. We believe it’s about making the best first impression and driving momentum to make it a lasting one.

OTHER WHITEPAPERS
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The Future of Programmatic will be Curated

whitePaper | October 18, 2022

The world of digital advertising has changed dramatically in the last decade. Not so long ago, deals were done with telephone calls, shaken hands, and manual insertion orders. But, with the advent of programmatic advertising and RTB, the supply chain connecting media buyers and publishers was transformed forever.

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complete guide to facebook advertising

whitePaper | December 4, 2019

Facebook in particular stands out in some cases, 7x cheaper than the next most affordable social media ads channel (Twitter). You can spend as little as $5 per day on Facebook advertising and see significant results. Sounds great, right! We’d love to make it easy for you to get up and running with Facebook Ads. This guide features the exact steps and lessons we’ve been taking to build up our own paid ads campaigns, and we’ll be keeping this post up-to-date with the latest news and learnings.

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Digital out of home: realizing the potential

whitePaper | January 27, 2020

This year, digital out-of-home (DOOH) advertising is forecasted to capture 40% of OOH ad spending, representing a global advertising spend of $16 billion and making OOH the only traditional advertising category that’s still growing strong.

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A Guide to eSports Advertising

whitePaper | September 2, 2022

The eSports industry has been the beneficiary of a huge shift in consumer behavior as a result of the pandemic. We have seen incredible surges in popularity across eSports participation and viewership. Not sure how to approach the multi-billion dollar industry? We have your back! This guide is intended for eSports noobs to help understand the ins and outs of the industry.

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Rate card 2020

whitePaper | February 4, 2020

W&V is the decisive information platform in the communications industry and speaks to anyone interested in marketing, agencies and media. With our expansive product portfolio, we offer you the best opportunity to reach your target group across various media.

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Integrated media plan 2019

whitePaper | November 12, 2019

Founded in 1880 as the American Society of Mechanical Engineers, ASME is a not-for-profit membership organization that enables collaboration, knowledge sharing, career enrichment, and skills development across all engineering disciplines, toward a goal of helping the global engineering community develop solutions to benefit lives and livelihood.

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Spotlight

Harbinger

For 30 years, Harbinger has helped hundreds of clients optimize the debut of their brand, product or purpose in Canada, achieving results that matter most to their success. We have experience leading unique go-to-market strategy, as well as adapting global plans for optimized success across the country. We believe it’s about making the best first impression and driving momentum to make it a lasting one.

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