Who’s spending big on social media advertising?

July 28, 2017

This week, during the unveiling of Q2 results, Facebook announced its revenues had increased by 45% year-on-year, up to an eye-watering £7.09bn between the period of April and June. Advertisement. Profits climbed 71% to $3.9bn, driven almost entirely by a stratospheric increase in advertising spend. Across all social networks, advertising spend is on the rise; even Twitter which, despite a disastrous Q2 results announcement, saw advertising revenue exceed the $458.1 million estimate, hitting $489m for the quarter.

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BYYD Mobile Advertising

BYYD is the world’s largest mobile advertising platform for real-time bidding (RTB) on mobile inventory. We make it easy to buy smartphone and tablet ad impressions, within apps, games, and mobile websites - all in real-time. In one platform, you gain immediate access to the world's supply of mobile real-time bidding (RTB) inventory.

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Spotlight

BYYD Mobile Advertising

BYYD is the world’s largest mobile advertising platform for real-time bidding (RTB) on mobile inventory. We make it easy to buy smartphone and tablet ad impressions, within apps, games, and mobile websites - all in real-time. In one platform, you gain immediate access to the world's supply of mobile real-time bidding (RTB) inventory.

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